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Samsung enables more connectivity with latest TV offering for hotels

Wed 13 Oct 2021

Samsung has launched a new range of televisions designed for the hotel hospitality sectors with the promise that the latest in the range will ‘help hotels take their guest experience to the next level’.

The HQ60A Series QLED hospitality TV is available in sizes from 43” to 75”, which display QLED picture technology and Object Tracking Sound in a space-saving design.

The TV is fitted with a 4K processor, which upscales content to 4K resolution. Quantum HDR also provides detail and contrast, while HDR10+ tone mapping creates deeper blacks, more vibrant imagery, and more detail.

Object Tracking Sound Lite (OTS Lite) offers 3D surround sound with virtual top channel audio. This provides an immersive experience in rooms of any size. 
According to Samsung, guests are using hotel TVs in more ways than ever before - for example, they want to connect their own laptops or mobile devices to their hotel screen.

With this in mind, Samsung developed the TV to meet the increasing demand for more technology-enabled hotel environments.

Samsung Australia senior director of display and memory solutions, Phil Gaut, says that the TV meets guests’ demands whilst improving hotel efficiency.

“Guests can enjoy the comforts of home entertainment while the hotel can display personalised interactive content for them to navigate offerings such as ordering room services or discovering general facilities via the customisable home menu,” explains Gaut.

This is because the HQ60A can include Samsung LYNK Cloud, which is a content and device management system. The system can analyse how guests use the TV to help hotel managers ‘deliver targeted content’ such as room service, or hotel facilities. Hotels can also add welcome messages, hotel logos and branding, and other useful information.

“The new HQ60A Series comes equipped with Samsung’s QLED technology delivering stunning visuals and immersive sound for a true entertainment experience. Hotel managers can also monitor and manage the on-site displays easily and conveniently offering a complete entertainment system at scale, for a consistent, yet personalised experience for all guests,” adds Gaut.

For example, guests can also tap their in-room TV with their mobile device to mirror their screen.

The inbuilt H.Browser offers direct IPTV content streaming and access to services such as Samsung TV Plus, and PC on TV. Gaming features include Super Ultra-wide Game View and Auto Low Latency mode.  The remote is powered by solar cell, rather than traditional batteries.

Samsung says the TV comes with a three-year on-site warranty and adjustable stand.

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