CFOtech Australia - Technology news for CFOs & financial decision-makers
Australia
Australian Edition · 2026

The Ultimate Guide to Customer Experience

A curated Australian edition of TechDay news, analysis, interviews, reviews, job moves, and related resources for Customer Experience (CX).

What to know about Customer Experience

Customer Experience (CX) encompasses every interaction a customer has with a brand, shaping perceptions, loyalty, and business success. This tag explores the latest trends, technologies, and strategies companies are adopting to enhance the customer journey in a rapidly evolving digital landscape.

Readers will find insights into how businesses worldwide are leveraging AI, automation, real-time data, and omnichannel engagement to meet rising customer expectations. Stories highlight practical applications—from retail and financial services to telecommunications and public sectors—showcasing how CX innovations drive efficiency, personalization, and trust.

Dive into expert analyses, case studies, and reports that reveal common challenges like integrating legacy systems, managing data privacy, and overcoming regulatory hurdles. Learn why blending technology with human empathy is crucial and how emerging tools like chatbots and AI agents are reshaping service paradigms.

Whether you're a business leader looking to boost loyalty and revenue or a professional passionate about the evolving consumer landscape, this collection offers valuable perspectives on delivering meaningful, seamless, and engaging customer experiences today and in the future.

Australian Customer Experience News

Regional stories with direct local relevance

Analyst Insights

Research and market analysis connected to Customer Experience

Reviews

Expert Columns

Interviews

Interviews and video coverage from the network

Recent Customer Experience News

NAB redesigns app & online banking for retail customers
Scams

NAB redesigns app & online banking for retail customers

Customers will spend less time hunting for bills and security settings as the bank rolls out a simpler mobile and online layout.

Last week

Australian shoppers wary of social commerce security
Productivity

Australian shoppers wary of social commerce security

Most Australian buyers say security fears, late deliveries and poor tracking are undermining social commerce, despite rising use of the channels.

Last week

Australian budget AI push earns cautious tech support
Productivity

Australian budget AI push earns cautious tech support

Cautious support from tech leaders hinges on whether Canberra can turn new AI and digital funding into real productivity gains.

Last week

Square AI launched in Australia for small businesses
Marketing

Square AI launched in Australia for small businesses

Small firms could save hours on admin as the free assistant turns sales data into plain-language answers inside Square's platform.

Last week

Afterpay Arena deal to reshape Sydney venue payments
Payment Technologies

Afterpay Arena deal to reshape Sydney venue payments

The five-year deal could ease upfront costs for fans and boost spending on tickets, food and merchandise at one of Australia's busiest arenas.

Last week

RAMMP launches free AI connector for Claude, ChatGPT
Marketing

RAMMP launches free AI connector for Claude, ChatGPT

Small businesses can now diagnose trust gaps in marketing campaigns through Claude or ChatGPT without paying for RAMMP's score itself.

Last week

The Pillars marks first year with 300-member growth
Workplace of the future

The Pillars marks first year with 300-member growth

More than 300 members have joined The Pillars in eight months, turning Sydney's private club into a venue for deals, partnerships and referrals.

Last week

Australian CEOs favour AI reskilling over job cuts
Productivity

Australian CEOs favour AI reskilling over job cuts

Most Australian chief executives are using AI to reshape work and boost skills, with only one in five planning hiring cuts.

This month

Automation takes centre stage at Sydney hospitality show
Robotics

Automation takes centre stage at Sydney hospitality show

Labour shortages and soaring power bills are pushing Australian venues towards robots, automated coffee kiosks and smarter energy controls.

This month

Creating a more resilient, agile retail organisation
Productivity

Creating a more resilient, agile retail organisation

Retailers are using category management to cut waste, avoid empty shelves and respond faster to cost-of-living pressures and supply shocks.

This month

Amperity martech leader reveals 'secret sauce' to marketing in the moment
Digital Transformation

Amperity martech leader reveals 'secret sauce' to marketing in the moment

Retailers risk losing sales as shoppers expect offers and recommendations to update instantly, not hours after they signal intent.

This month

Webjet launches ChatGPT app for flight & hotel searches
Digital Transformation

Webjet launches ChatGPT app for flight & hotel searches

Travellers can now compare fares and rooms inside ChatGPT, as Webjet seeks to keep bookings from shifting to AI search tools.

This month

Boost Mobile expands prepaid plans with 160GB offer
Marketing Technologies

Boost Mobile expands prepaid plans with 160GB offer

Boost Mobile adds a AUD $180 six-month prepaid plan with 160GB, as it boosts data allowances and targets bill-conscious customers.

This month

Melbourne supermarket chain overhauls systems with AIBUILD
Commerce Systems

Melbourne supermarket chain overhauls systems with AIBUILD

Melbourne supermarket network uses AIBUILD to connect sales, stock and deliveries, with real-time systems now handling more than 2,000 orders a day.

This month

Why your cybersecurity firm's Google rankings are a security risk in disguise
Marketing Technologies

Why your cybersecurity firm's Google rankings are a security risk in disguise

Enterprise buyers may never reach the sales call if a security firm is absent from search results, because digital authority now shapes trust and deal flow.

This month

Win an Audi RS3 or $100,000 Cash: VentraIP Launches Its Biggest MEGAMay Giveaway Yet
Opinion

Win an Audi RS3 or $100,000 Cash: VentraIP Launches Its Biggest MEGAMay Giveaway Yet

Australian businesses renewing .au domains this May could land an Audi RS3 or GBP £100,000, as VentraIP widens discounts across hosting and email.

This month

Corporate lunches shape client trust, says psychologist
Cultural norms

Corporate lunches shape client trust, says psychologist

Poorly handled lunches can lose deals, as a psychologist says clients judge hosts on venue, manners and how they read the room.

This month

How growing MSPs turn hosting into a steady revenue layer
Marketing Technologies

How growing MSPs turn hosting into a steady revenue layer

Predictable income is emerging as MSPs bundle hosting with support, backups and security to reduce churn and lift margins.

This month

Adrenalen Edge launches SportEdge for venue screens
Procurement

Adrenalen Edge launches SportEdge for venue screens

The new system aims to cut manual screen scheduling and help venues link live sport with promotions across multiple sites.

This month

Your solar system has an app Now - and it knows more than you think
Energy efficient

Your solar system has an app Now - and it knows more than you think

For millions of households, the software can now trim bills, shift battery use around tariffs and spot faults before they cause outages.

This month

Job Moves