The Ultimate Guide to Customer Experience
2024 edition
Overview
Also known as CX.
In days gone by, the IT department, computer and other device manufacturers, and software developers, gave little to no thought about the intended users of their products. Ushered in by companies like Apple, that’s all changed: today, Customer Experience (CX) is the field of endeavour concerned with how people receive and interact with products, services and organisations themselves (the term is also used frequently in a Contact Centre context). CX encompasses emotions, opinions and perceptions of products and services, and CX practitioners seek to positively influence how customers receive and interact with the organisation, it’s services and products.
Analyst reports
IoT Analytics on CX & Data Science
Denodo esteemed as Leader in Enterprise Data Fabric by ...
Last week
Forrester Research on CX & Data Science
Denodo has been name a Leader in enterprise data fabric
This month
Forrester Wave on CX & Multichannel marketing
SAS named leader in Forrester Wave for real-time intera...
This month
Gartner Peer Insights on CX & MarTech
Basware unveils global expansion plans after bookings s...
Last month
Frost & Sullivan on CX & BI
Vonage to boost Southern Cross Credit Union's customer ...
Last month
Expert columns
By Brooke Eddie of LoanOptions.ai
IWD 2024: To facilitate advancement in equality, we mus...
This month
By Natalie Barrett of Dynatrace
IWD 2024: Why inclusion needs to be more than just a no...
This month
By Ange Nash of AA Insurance
Looking ahead and breaking the glass ceiling through se...
This month
By Vipul Aggarwal of BetterCommerce
The strategic imperative of integrating offline and onl...
Last month
By Aparna Gray of Twilio
Redefining profit strategies in Australia: The impact o...
Last month
More expert columns
By Nicola Stewart of Projectworks
Five metrics every successful professional services fir...
Last month
By Liam Merrick of ECI Software Solutions
How manufacturers can use real-time data to shape bette...
Last month
By Robert Woolfrey of Twilio
How Australian businesses can transform customer intera...
Last month
By Jonathan Reeve of Eagle Eye
How Innovative Loyalty Programs Boost Customer Retentio...
Last month
By Frank Baldrighi of GETAC
Four enterprise mobility trends shaping 2024
Last month
By Matt McCormack of Twilio
Call data: Australian businesses’ overlooked tool for s...
Last month
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About Financial institutions
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More expert columns
By Matt McCormack of Twilio
Call data: Australian businesses’ overlooked tool for s...
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By Jason Carr of Fuel Design Ltd
Enhancing eCommerce customer loyalty: The power of pers...
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By Robert Woolfrey of Twilio
Utilising AI voice technology to exceed Australian cust...
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By Alex Covin of Pendula
Looking ahead: The great marketing technology transitio...
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By Contributor of NICE
Embracing new tools in CX to revolutionise the digital ...
Last month
By Peter Hughes of RingCentral
Putting all your eggs in one communication basket is ne...
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Even more expert columns
By Peter Hughes of RingCentral
Putting all your eggs in one communication basket is ne...
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By Steve Young of SnapLogic
Secure Parking transforms with cutting-edge tech
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By Jonathan Reeve of Eagle Eye
Loyalty programs and innovation, experts reveal all
Wed, 31st Jan 2024
By Jonathan Reeve of Eagle Eye
Loyalty, technology and personalisation - what’s new?
Thu, 25th Jan 2024
By Tony Carn of NextGen
2024 lending trends: efficiency & open banking come int...
Tue, 23rd Jan 2024
By Hari Valiyath of Pixis
Harnessing AI-Powered Business Intelligence for smarter...
Mon, 15th Jan 2024
By Greg Tilton of CSG
Why you can't afford to overlook ODA: The catalyst for ...
Mon, 8th Jan 2024
By Phil Gaut of Samsung Electronics Australia
Three industries display tech will transform in 2024
Sun, 31st Dec 2023
By Jonathan Reeve of Eagle Eye
Unwrapping success: The golden rules of holiday retaili...
Wed, 6th Dec 2023
By Kris Day of New Relic
Why retailers need to embrace modern observability to t...
Mon, 20th Nov 2023
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About Financial institutions
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About Machine learning
Largest navigation device maker combats bots with Ceque...
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About Insurance
Australians likely to switch brands due to poor digital...
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Even more news
About Machine learning
Australia's financial crime compliance cost surpasses A...
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About Machine learning
Akamai boosts App & API Protector with advanced DDoS de...
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About Data management
Multicloud complexity challenging traditional AIOps
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About Contact Centre-as-a-Service
Cavell study highlights rising automation in global con...
This month
About Government
Lenovo report explores AI adoption & trends in ANZ
This month
Job moves
Move at CyberArk
Legit Security boosts leadership team with new VP appoi...
Last week
Move at Automation
Puneet Arora takes the helm as Yellow.ai's Global Presi...
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Move at Nintex
Medallia appoints Ben Brewer as new Chief Revenue Offic...
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Move at Digital Transformation
Business Systems Ltd welcomes new CEO, Mike Wardell
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Move at Microsoft
Basware boosts innovation with key AI & CIO appointment...
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