Ruminati expands emissions platform for advisors & producers

Australian ag-tech firm Ruminati has released a major update to its emissions tracking platform, targeting financial service providers who support agricultural producers with compliance, planning, and reporting.

The update comes as regulatory changes require large companies in Australia to submit annual Sustainability Reports to the Australian Securities and Investments Commission (ASIC), under amendments to the Corporations Act 2001. Many businesses within the finance, agriculture, and food supply chain sectors are now relying on producers and their advisors to collect and assess Scope 1, 2, and 3 emissions data for these disclosures.

Ruminati's latest platform features aim to streamline the process of integrating emissions data into the workflows of accountants, bookkeepers, agronomists, and other consultants working alongside primary producers. The changes focus on collaboration and secure data sharing to help meet the sector's increasingly stringent sustainability requirements.

Bobby Miller, Chief Executive Officer and Co-Founder of Ruminati, emphasised the company's mission for its platform. "Our aim has always been to make emissions data work for the producer, and now, also for the people who support them. For many producers, their accountant is their first port of call when it comes to reporting and compliance," said Miller.

"We've built this update to make it easier for advisors to play that role: efficiently, securely, and in a way that's aligned with their client's business goals."

The platform's new collaboration tools allow producers to authorise third parties—such as accountants, bookkeepers, agronomists, and business consultants—to securely access and manage emissions information on their behalf. Key updates include secure advisor access controlled by client permissions, enterprise-level tracking of emissions and intensity, exportable reports for various applications, such as loan applications and Environmental, Social, and Governance (ESG) statements, and a visual planner to model emissions-reduction strategies.

These capabilities are designed to enable financial and agricultural professionals to integrate emissions metrics into their core services, supporting requirements such as bank submissions, sustainability reporting, business planning, and risk management.

Will Onus, Chief Operating Officer and co-founder of Ruminati, highlighted the practical priorities faced by primary producers and their service providers.

"Producers are already working hard to meet the demands of a shifting market," said Onus. "They need their support teams, especially their financial advisors, equipped to walk the journey with them."

Onus further explained, "We're making it easier for those advisors to log in, enter quality data, get the insights they need, and add value to their clients' businesses in a way that's both climate-conscious and commercially relevant."

Miller added that producers are seeking practical support above theoretical advice. "Farmers aren't looking for more theory," he said. "They want help answering practical questions like: 'What's my footprint? What can I do about it? Can I use this data for the bank?' And 'Does this meet my supply chain obligations?' That's what Ruminati delivers."

He continued, "By enabling accountants and advisors to log in and assist with that, we're strengthening the support network producers already trust."

Emissions support at scale

Ruminati's platform is already used within the beef, lamb, wool, and cropping sectors to monitor farm emissions and plan management strategies. The latest upgrade aims to make the system more accessible to a broader base of advisors, including those working with farming clients now required to include emissions data in value chain reporting and funding documents.

Miller commented on the significant role of accountants in advancing sustainability within agriculture. "We see accountants as key enablers of the ag sector's sustainability transition," he said. "They're already translating numbers into insights, and this just adds one more layer that helps producers plan for the future."

As demand grows for robust emissions data in supply chains and finance, Ruminati's approach aims to reduce the reporting burden for individual producers while improving the quality and consistency of information available to financial institutions and government bodies.

Service provider directory and onboarding

To help expand the support network for agricultural clients, Ruminati is offering free onboarding and access to its platform for eligible accountants, bookkeepers, agronomists, and advisors. The company is also building a Service Provider Directory, featuring professionals able to assist producers with emissions reporting, planning, and sustainability services.

Advisors included in the directory will be listed within Ruminati's platform and related channels, connecting them with producers seeking assistance and enabling them to offer expanded services aligned with new compliance requirements. Onus explained the value for advisors participating in the initiative.

"Advisors who join the directory aren't just ticking a box- they're opening the door to a whole new service offering," said Onus. "We're making it easy for them to build capability, connect with new clients, and stay ahead of regulatory change."