Adobe Firefly stories
Adobe unveils tools for AI-driven content in Experience Cloud
Last month
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martech
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personalisation
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cdp
Adobe unveils new AI-driven tools in Experience Cloud, aiming to personalise and optimise marketing content for brands through real-time insights and experimentation.
Adobe Express simplifies content creation for SMBs & non-profits
Last month
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martech
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healthtech
Adobe Express has unveiled updates to ease content creation for solopreneurs and SMBs, enhancing workflows without extra AI costs.
Adobe launches AI-powered Journey Optimizer for B2B marketing
Thu, 8th Aug 2024
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martech
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cx
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Adobe unveils Journey Optimizer B2B Edition, tapping into generative AI to streamline complex B2B sales processes by identifying and personalising journeys for decision makers.
Studio Rx boosts production with Adobe Firefly custom AI models
Thu, 1st Aug 2024
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martech
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Studio Rx leverages Adobe Firefly AI, cutting digital art production from months to 10 days, creating over 20 assets while preserving artistic integrity.
Adobe reveals groundbreaking AI in Acrobat for enhanced PDFs
Tue, 18th Jun 2024
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Adobe unveils AI-powered tools in Acrobat from 18 June 2024, enabling users to create and edit images within PDFs using text prompts via Adobe Firefly.
Adobe’s new AI features enhance Lightroom & Adobe Express
Wed, 22nd May 2024
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martech
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Adobe unveils major updates to Lightroom and Adobe Express, introducing AI-driven features powered by Firefly to enhance editing and speed up workflows.
Adobe unveils innovative Firefly Image 3 AI model at MAX London
Wed, 24th Apr 2024
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Adobe has unveiled the Firefly Image 3 Foundation Model, a major step forward in genative AI, promising users unprecedented quality and control.
Adobe MAX London 2024 unveils AI innovations in creative tools
Wed, 24th Apr 2024
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martech
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genai
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Adobe MAX London 2024 showcased AI advancements in creative tools including new features in Adobe Photoshop and Firefly Image, aimed at redefining creative expression.
Adobe reveals new AI-powered mobile app, Adobe Express
Fri, 19th Apr 2024
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martech
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digital entertainment
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genai
Adobe unveils its AI-powered mobile content creation app, Adobe Express, optimising social content creation with innovative features like Text to Image and Generative Fill.
Adobe set to revolutionise video production with new AI tools
Tue, 16th Apr 2024
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digital entertainment
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martech
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genai
Adobe is set to revolutionise video creation with its new generative AI tools within Premiere Pro, streamlining workflows and facilitating seamless object editing in scenes.
Adobe Firefly unveils Structure Reference for enhanced GenAI control
Wed, 27th Mar 2024
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martech
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genai
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ai
Adobe Firefly’s game-changing Structure Reference feature offers users enhanced creative control, revolutionising the image creation process with its capacity to apply pre-existing structures to new images.
Adobe & Microsoft unveil AI-powered tools for marketers
Wed, 27th Mar 2024
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martech
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genai
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Adobe and Microsoft have unveiled a groundbreaking partnership to boost marketers' efficiency, merging Adobe Experience Cloud with Microsoft Copilot for a next-level AI-powered work experience.
Adobe unveils Firefly & Custom Models to harness GenAI advances
Wed, 27th Mar 2024
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genai
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Adobe shakes up content creation with the launch of Firefly Services and Custom Models, harnessing generative AI to streamline productivity and personalise brand content.
Adobe & Henkel extend partnership for AI-driven automation
Tue, 26th Mar 2024
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martech
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personalisation
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Adobe enhances Henkel's customer engagement with AI-driven automation and uses Adobe Firefly and Adobe Experience Cloud to augment personalised content.
Adobe unveils productivity boosting updates for Illustrator
Thu, 7th Mar 2024
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productivity
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Adobe unveils reimagined functionalities for the latest Adobe Illustrator, driving user creativity while boosting productivity and precision in design processes.
Adobe CTO of Digital Media on next-generation AI
Fri, 13th Oct 2023
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genai
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Adobe CTO Ely Greenfield unveils new generative AI models in Firefly, promising more control and quality for creatives.
Adobe launches Photoshop on the web, complete with genAI features
Fri, 29th Sep 2023
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martech
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genai
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Adobe has officially released Photoshop on the web as part of all Photoshop plans, complete with newly released Adobe Firefly generative AI features.
Adobe releases new Firefly generative AI models and web app
Fri, 15th Sep 2023
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martech
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genai
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ai
Users can now access Firefly through a stand-alone web app, Adobe Express and Adobe Creative Cloud applications like Photoshop and Illustrator.
Adobe Express with Firefly integration now commercially available
Fri, 15th Sep 2023
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martech
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genai
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ai
Adobe Express is the AI-first, all-in-one creativity app that makes it fast, easy and fun for any user to design and share standout content.
Adobe unveils new end-to-end enterprise solution GenStudio
Fri, 15th Sep 2023
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rpa
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martech
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genai
Adobe GenStudio combines content ideation, creation, production and activation with generative AI in a simple-to-use interface.