Juan Perez stories
Juan Perez is a distinguished author who delves into the intricate world of data analytics and its profound impact on decision-making within the business sector. With a keen interest in how Australian business leaders approach data utilisation, Perez sheds light on the disparity between acknowledging the importance of data and effectively harnessing its power. Through his insightful columns, Perez explores the nuances of data-driven strategies and their undeniable role in reducing uncertainty and guiding more informed business decisions. His work is a testament to the critical need for a more robust embrace of data analytics in the contemporary business landscape.
Salesforce partners with NTT DATA to optimise applications
Thu, 16th May 2024
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crm
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martech
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partner programmes
Salesforce has enlisted NTT DATA to streamline its applications, boosting their two-decade partnership and aiming to enhance managed services across multiple Salesforce platforms.
Data reduces uncertainty and drives better decisions
Wed, 15th Mar 2023
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data analytics
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martech
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cdp
While Australian business leaders know using data is important, the vast majority are not harnessing its power for better decision-making and business results.