CFOtech Australia - Technology news for CFOs & financial decision-makers

Adobe stories - Page 16

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How brands can use Alexa to build customer engagement
Fri, 28th Jun 2019
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martech
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amazon
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adobe
Brands can leverage Alexa to enhance customer engagement by starting small and focusing on unique voice user experiences, says Amazon's Kate Buleigh.
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Govt shift to digital could save Australians up to 14 hours every year
Thu, 27th Jun 2019
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digital transformation
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martech
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government
If Australia’s government agencies invested in greater digital transformation, Australians could have as much as one day per year in extra time saved.
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Adobe Symposium unleashes innovations for the customer experience
Thu, 27th Jun 2019
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cx
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martech
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adobe
4000+ flock to Adobe Symposium in Sydney, exploring digital transformation and customer experience innovation.
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ANZ consumers expect a stellar customer experience, Adobe finds
Wed, 26th Jun 2019
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crm
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data analytics
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cx
Australians and New Zealanders demand top-tier, personalised customer experiences, with 79% seeking tailored interactions, Adobe's Experience Index reveals.
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Adobe AI detects Photoshopped faces as war against fakes continues
Mon, 17th Jun 2019
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martech
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ai
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adobe
Adobe, in collaboration with UC Berkeley, unveils AI tech that identifies Photoshopped faces with 99% accuracy, intensifying the battle against digital fakery.
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Adobe Premiere Rush gets optimised for Samsung devices
Tue, 28th May 2019
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martech
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digital entertainment
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samsung
Adobe Premiere Rush is now optimised for Samsung Galaxy devices, featuring enhanced GPU performance, HDR10+ support, and seamless video editing on the go.
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Study: 'Inclusive design' key to serving customer diversity
Wed, 22nd May 2019
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martech
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microsoft
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pwc
A new study highlights inclusive design as essential for businesses to serve diverse customer needs, potentially boosting audiences and revenues fourfold.
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Adobe & Software AG transform customer experience management
Fri, 17th May 2019
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crm
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cx
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martech
Adobe and Software AG have announced a partnership that will help businesses transform their customer experience management.
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Adobe & Amazon: Making merchants' stores a lot more powerful
Wed, 15th May 2019
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martech
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commerce systems
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amazon
Adobe Magento Commerce offers Amazon sellers a streamlined, integrated platform for both Amazon and own stores.
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Hands-on review: The beauty of Adobe Premiere Rush
Thu, 9th May 2019
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gaming
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martech
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reviews
A good photographer will tell you that you need to follow the four main principles; lighting, lighting, lighting and lighting.
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You're invited: Adobe Symposium 2019, Sydney
Wed, 24th Apr 2019
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martech
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adobe
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online marketing
Adobe Symposium 2019 in Sydney is set to unite 4000 experts for two days of keynotes, workshops, and tech showcases on 27-28 June at the ICC Sydney.
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Adobe: CX a priority for business but tech adoption lags
Wed, 17th Apr 2019
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crm
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data analytics
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cx
Despite prioritising personalised customer experiences, new Adobe research reveals businesses struggle with fragmented adoption of marketing and CX technology.
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Staggering growth of video content drives Adobe Creative cloud updates
Thu, 11th Apr 2019
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martech
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digital entertainment
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adobe
As video content consumption surges, Adobe Creative Cloud unveils major updates and AI-driven tools to streamline video and audio production.
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We explain Magento in 17 key facts
Sat, 30th Mar 2019
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martech
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commerce systems
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microsoft
Adobe's Magento cements lead in eCom; $155bn sales annually with vast partner network, new AI and cloud updates.
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Adobe and Drift launch conversational experience for Marketo Engage
Fri, 29th Mar 2019
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uc
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martech
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ai agents
By connecting target account lists with Drift, MarketoEngage customers will supposedly be able to target each website visitor with a chatbot.
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Snowflake joins with Adobe to transform customer experiences
Fri, 29th Mar 2019
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data analytics
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cx
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martech
Snowflake Computing joins Adobe Exchange partner program to provide data-driven decision making and customer experience management solution.
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Adobe launches cloud commerce platform
Thu, 28th Mar 2019
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martech
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commerce systems
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open source
Adobe Commerce Cloud provides a customisable and scalable end-to-end platform to manage and optimise the commerce experience.
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How Adobe, Microsoft and SAP aim to transform CX
Thu, 28th Mar 2019
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data analytics
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cx
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martech
The three partners outlined a common approach and set of resources for customers in an initial announcement last September.
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Hootsuite integrates with Adobe Experience Platform
Thu, 28th Mar 2019
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data analytics
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martech
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planning
Hootsuite partners with Adobe Experience Platform to integrate social media insights, empowering omni-channel marketing through six new solutions.
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Adobe launches platform to power customer experience management
Wed, 27th Mar 2019
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crm
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data analytics
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cx
Adobe Experience Platform stitches together data from across the enterprise, enabling real-time customer profiles leveraging Adobe Sensei.