Cheetah Digital stories

Marigold has unveiled an expanded roadmap for its AI platform, aiming to boost customer engagement and loyalty through innovative, human-centred experiences.

Customer data platform Amperity appoints Rian Smith as New Business Director and Sam Bessey as Lead Solutions Consultant to strengthen Asia Pacific presence.

CM Group has been named the Best Overall MarTech Company for the third consecutive year by MarTech Breakthrough.

Aussie consumers have low levels of trust for advertising, but will pay more to purchase from a trusted brand, a new report from Cheetah Digital reveals.

In the digital age, innovative technology must be leveraged to power an efficient and effective relationship marketing strategy.

ActiveCampaign appoints Sameer Kazi as President, former CEO of Cheetah Digital, to lead further growth of powerful marketing automation solution.

Cheetah Digital has revealed new insights from its customer Starbucks, demonstrating the success of the company's relationship marketing platform.

The ideal way to engage consumers is through real-time, hyper-personalised experiences, a new eConsultancy report reveals.

Forrester has recognised Cheetah Digital as a ‘Strong Performer’ in its The Forrester Wave: Email Marketing Service Providers report for Q1 2022.

We’ve been discussing the death of the cookie for a long time. Google announced plans to entirely phase out third-party cookies within two years.

The way to engage with consumers is through real-time, hyper-personalised experiences, a new eConsultancy report, in partnership with Cheetah Digital reveals.

Five key trends shaping the state of relationship marketing in the year ahead according to consumer preferences.

The metaverse is coming, but are we ready? Cambridge Analytica whistleblower, Chris Wylie, warns of the potential risks and consequences.

With the rise of the eco and ethically-mindful generation, consumers scrutinise retailers more than ever before.

A loyalty program must be customer-obsessed and integrated across all channels to increase customer retention and generate revenue.

With the death of cookies, the 'value exchange' between businesses and their customers' willingness to share personal data has never been so important.

Loizou and Toolin predict key trends driving customer engagement and loyalty, including customer data activation and unique rewards.

Effective customer relationship leaders understand how to grow customer relationships by leveraging customer data to glean valuable behavioural insights.

Aiming to transform APAC marketing, Cheetah Digital partners with Melbourne-based Blended Digital to enhance personalised engagements and loyalty strategies.