Creative Technologies stories
Thanks to computers, humanity opened the door to an infinite world of creation and innovation. Creative Technologies encompasses a wide range of technologies related to computing and design, such as digital product design, digital content creation, advertising, as well as virtual reality.
With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
Jazz urges stronger IP safeguards amid AI data leaks
Today
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gaming
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data protection
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endpoint protection
Jazz and Aptech call for stronger IP safeguards as AI and video-first content increase exposure risks and reshape digital creation.
Gigabyte launches glossy 27-inch OLED gaming monitor
Today
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gaming
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hybrid & remote work
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pc hardware
Gigabyte adds a glossy 27-inch OLED gaming monitor in Australia, pairing 280Hz refresh and 0.03ms response with a brighter, anti-reflective panel.
Canon Oceania opens 2026 grants programme for communities
Today
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clean technologies
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education, learning & training
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sustainability
Canon Oceania seeks eight community groups for 2026 grants, marking 20 years of support with AUD $50,000 across Australia and New Zealand.
Format-3 wins Webby Award for The Pendragon Cycle site
2 days ago
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cx
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martech
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marketing
London studio Format-3 lands a Webby Award for an immersive Television, Film and Streaming site for The Pendragon Cycle.
Turtle Beach launches Command Series keyboards & mice
Last week
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gaming
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digital entertainment
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bluetooth
Turtle Beach expands into PC peripherals with six-device Command Series, led by touch-screen keyboards and a mouse for gamers and streamers.
Markable launches free creator tier as social commerce grows
Last week
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cx
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martech
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rpa
Markable opens free creator tier and adds AI shopping tools as it targets a fast-growing social commerce market.
Explainer: How Adobe is building agentic marketing
Last week
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hyperscale
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cx
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martech
Adobe is remaking its marketing and design suite around AI agents, tying content, data and commerce into a single workflow system.
RWS survey finds most leaders distrust AI cultural nuance
Last week
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digital transformation
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partner programmes
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risk & compliance
RWS survey finds most content leaders distrust AI for cultural nuance, even as 86% say it has sped up global content creation.
Exclusive: Adobe ANZ chief on AI adoption trends
Last week
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digital transformation
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cx
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martech
Adobe ANZ chief says AI is moving into production as customers in regulated sectors balance caution with rapid deployment and productivity gains.
GoPro sets Australian & New Zealand MISSION 1 prices
Last week
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content creation
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action camera
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creative technologies
GoPro sets Australian and New Zealand prices for its Mission 1 series, with subscriber discounts and bundled accessories ahead of May release.
Amazon Ads launches AI Video Generator in Australia
Last week
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martech
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commerce systems
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digital entertainment
Amazon Ads rolls out AI video tool in Australia to help small businesses make Sponsored Brands clips at no extra cost.
Samsung launches 2026 TVs & audio range in Australia
Last week
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smart home
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digital entertainment
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displays
Samsung unveils 2026 TV and audio line-up in Australia, adding Micro RGB sets, broader AI tools and more Art Store options.
Adobe unveils seven AI marketing workflow prototypes
Last week
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devops
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data analytics
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cx
Adobe's Summit Sneaks session spotlights seven experimental AI tools aimed at speeding up personalisation, testing and campaign production.
When identity becomes the payment rail
Last week
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data protection
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digital transformation
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fintech
EU wallet rules could turn digital identity into the next payments backbone, forcing banks to rethink onboarding, fraud and customer trust.
Adobe launches CX Enterprise for AI marketing workflows
Last week
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digital transformation
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hyperscale
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cx
Adobe unveils CX Enterprise to knit together AI agents, cloud partners and governed marketing workflows across large enterprise tech stacks.
Asia Pacific firms broaden AI PC & workstation use
Last week
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network infrastructure
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endpoint protection
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manufacturing
Asia Pacific businesses are expanding AI hardware use as new research shows strong uptake of AI PCs and workstations for different workloads.
Peer Software expands partner programme for hybrid file data
Last week
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storage
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data protection
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hybrid cloud
Peer Software deepens channel push with enhanced Partner Programme, adding incentives, training and a file analysis tool for hybrid environments.
How MSPs can win more clients by showing up where CIOs are already looking
Last week
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cx
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martech
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partner programmes
MSPs that boost search visibility and editorial presence can land on CIO shortlists sooner, as Australian buyers research vendors before contact.
Every tech vendor looks credible online. Here's how to tell which ones actually are
Last week
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saas
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digital transformation
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martech
How CIOs can separate mere digital visibility from genuine market authority by checking for earned media, independent coverage and peer trust.
OpenAI launches ChatGPT Images 2.0 with API access
Last week
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digital transformation
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martech
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personalisation
OpenAI rolls out ChatGPT Images 2.0 with sharper text, layouts and multi-format output aimed at marketing, publishing and design teams.