Elastic Stories - Page 2

Australian Stories

Elastic stories

'Software is not dead', says Elastic CPO Ken Exner

Elastic's Ken Exner insists “software is not dead” as the firm touts AI-powered search, context engineering and new agent-building tools.

By Adam Zuchetti • 5 min read • Fri, 6th Mar 2026

DevOps

Poor website search drives Australian shoppers away

Australian shoppers are deserting online retailers over clunky site search, with many paying more elsewhere for AI‑style, natural language results.

By Joseph Gabriel Lagonsin • 4 min read • Thu, 5th Mar 2026

Data Analytics

Elastic unveils tools to boost reliability of AI agents

Elastic launches Agent Builder and Workflows to help enterprises build more reliable AI agents that span fragmented internal data systems.

By Shannon Williams • 4 min read • Fri, 23rd Jan 2026

Data Protection

AI to transform Australian freight, data & jobs by 2026

AI is set to overhaul Australian freight, data strategy and jobs by 2026, as leaders shift from pilots to deep, context-aware deployment.

By Kaleah Salmon • 5 min read • Fri, 2nd Jan 2026

Global Stories

Elastic stories

Unified Communications

Quiq hires Jen Grant as CMO to drive scaled AI agents

Quiq names Jen Grant chief marketing officer to steer strategy as enterprises move AI agents from pilots to large-scale customer use.

By Joseph Gabriel Lagonsin • 4 min read • Wed, 11th Mar 2026

Hybrid Cloud

Elastic says AI search & context now decide customer loyalty

Elastic argues that in an AI-obsessed market, robust search across messy data is the real foundation of trustworthy, profitable experiences.

By Anthony Caruana • 6 min read • Tue, 10th Mar 2026

Digital Transformation

Shoppers ditch Australian brands over poor site search

Shoddy search tools are driving Australians from favourite online retailers, with 72% abandoning brands and many paying rivals more.

By Joseph Gabriel Lagonsin • 4 min read • Thu, 5th Mar 2026

Large Language Models

Elastic unveils multilingual embeddings for search

Elastic launches compact multilingual embedding models for Elasticsearch, promising faster, cheaper semantic search and stronger RAG performance.

By Joseph Gabriel Lagonsin • 3 min read • Wed, 25th Feb 2026

Malware

BADIIS malware hijacks IIS servers for covert SEO fraud

BADIIS malware is hijacking over 1,800 IIS servers worldwide, quietly boosting illicit gambling and crypto phishing sites via poisoned SEO.

By Sean Mitchell • 4 min read • Fri, 13th Feb 2026

EduTech

Gigamon honours global partners in channel-first push

Gigamon crowns top global partners as it doubles down on a channel-first strategy and claims 50% share of deep observability market.

By Kaleah Salmon • 6 min read • Fri, 23rd Jan 2026

EduTech

Gigamon honours global partners for deep observability

Gigamon has named top global partners across regions and alliances, spotlighting deep observability as a pillar of hybrid cloud security.

By Karen Joy Bacudo • 6 min read • Thu, 22nd Jan 2026

Virtualisation

Atturra caps 2025 with major APAC tech awards haul

Atturra closes 2025 with a sweep of APAC tech and industry awards, cementing its rise as a regional IT services heavyweight.

By Sean Mitchell • 4 min read • Wed, 17th Dec 2025

Digital Transformation

Btech targets Asia-Pacific with managed cloud integration push

Btech expands into Asia-Pacific with managed cloud and open-source integration, targeting finance, telecoms, manufacturing and public sectors for digital transformation.

By Catherine Knowles • 3 min read • Fri, 21st Nov 2025

Data governance

Elastic named leader for observability in IDC MarketScape 2025

Elastic has been named a leader in the IDC MarketScape 2025 for observability platforms, praised for its scalable architecture and AI-driven data management tools.

By Melania Watson • 3 min read • Thu, 20th Nov 2025

Security Information and Event Management

Elastic names Sarah Croft APAC Partner Director to boost AI focus

Elastic has named Sarah Croft as APAC Partner Director to strengthen its AI-driven partner network and boost adoption across Asia Pacific.

By Melvin Hipolito • 3 min read • Tue, 18th Nov 2025

Digital Transformation

Embrace acquires SpeedCurve to boost user-centred observability

Embrace acquires SpeedCurve to enhance its observability platform with advanced web performance monitoring, uniting mobile and web user experience insights.

By Sean Mitchell • 3 min read • Tue, 18th Nov 2025