Mark Weaser stories

Mark Weaser is a prolific author deeply immersed in the ever-evolving sphere of technology and business transformation. His works delve into the intriguing paradox of change within organizations and the driving forces behind their push for advancement. As pivotal decisions in technological overhaul are being made, Mark advocates for business-driven strategies, rather than leaving such transformative choices solely in the hands of IT departments.

With a keen insight into the banking sector, particularly across Australia and New Zealand, Mark explores how customer demand for advanced tech like mobile commerce is shaping the industry. He also discusses the rise of low-code platforms in this region, acknowledging how they contribute to the digital transformation efforts among ANZ banks, striving to meet the sophisticated needs of technology-literate clients.

Mark further addresses the global shift towards DevOps practices as organizations strive to refine their app development processes to produce higher quality outcomes under tight deadlines. His analysis extends to the adoption of visual development tools, which he identifies as a significant trend with nearly a quarter of ANZ businesses planning to integrate such tools to enhance their operations.

Australian companies, in particular, are recognized by Mark for their rapid embrace of low-code technology. This approach has been highlighted as a key driver for digital innovation, as indicated in the findings of an OutSystems-IDC report. Additionally, Mark underscores the necessity for companies to deliver value faster in a post-COVID-19 world, where digital strategies and modern development technologies become critical for survival and thriving in unprecedented conditions.

Confronting the common challenges of the digital landscape, such as talent shortages and technical debt, Mark offers his perspective on overcoming these hurdles. This solidifies his reputation as a thought leader who not only identifies the issues at the core of digital transformation but also proposes viable solutions for businesses maneuvering through a complex digital world.