Michael Ogilvie stories
Michael Ogilvie, a thoughtful and incisive writer, explores the intricate dance between technology and user empowerment in his latest columns. With a keen interest in the burgeoning field of data democratisation, Ogilvie dives into the complexities that this phenomenon brings to the fore. He discusses the potent promise of self-service data solutions that empower users, yet he remains cautious, highlighting the inherent risks of data misuse. His writings provide a nuanced examination of the need for a balanced approach that ensures both empowerment through access and adherence to best practices in data management.
The Case for a Simplified Data Stack
Mon, 3rd Mar 2025
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data analytics
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partner programmes
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ai
As the significance of data escalates, organisations must avoid overcomplicating their data stacks to drive agility and maintain a competitive edge.
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Living with error margin in thriving data-led and data-fed businesses
Thu, 11th Jul 2024
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data analytics
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partner programmes
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google
Perfectionism is not a prerequisite for becoming a market leader and may actually harm those prospects.
Data Army unveils new dataset for property market insights
Mon, 20th May 2024
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uc
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smart cities
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data privacy
Data Army has launched the Australia Post Movers Statistics dataset on Snowflake, aiding real estate firms in strategic planning and decision-making with enriched data insights.
Data democratisation is a balance between empowerment and best practice
Fri, 3rd May 2024
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edutech
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uc
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data science
Data Democratisation offers the potential for self-service solutions, but risks of misuse call for a careful balance between user empowerment and proper data management practices.
Data Army & Hightouch team up to transform data solutions
Tue, 2nd Apr 2024
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martech
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omnichannel
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cdp
Data Army has partnered with Hightouch, a global Composable Customer Data Platform, to provide Australian businesses with innovative data solutions.
Data Army partners with Coalesce for data transformation solutions
Wed, 20th Mar 2024
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martech
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cdp
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productivity
Data Army, an Australian data consultancy is partnering with data transformation solutions provider, Coalesce.