Millennials stories - Page 3
Australians feel pressure as AI skills become vital in workplaces
Tue, 26th Aug 2025
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ai
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millennials
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gen z
Nearly half of Australian workers find mastering AI at work as demanding as a second job, raising pressure and career concerns across workplaces.
Australians prioritise privacy & AI personalisation in online shopping
Tue, 26th Aug 2025
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data protection
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martech
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commerce systems
New research reveals Australians prioritise data privacy and AI personalisation in online shopping, seeking better service and seamless digital experiences.
One in four Australian workers banned from using AI at work
Thu, 21st Aug 2025
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data privacy
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ai
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ai ethics & governance
A quarter of Australian workers are banned from using AI at work, with many lacking training and clear guidance amid rising concerns over data and regulation.
AI-driven referrals transform shopping, travel & banking online
Tue, 19th Aug 2025
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martech
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commerce systems
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genai
AI-driven referrals to US retail, travel, and banking sites have surged over tenfold since July 2024, reshaping online shopping and boosting engagement.
Business travel grows in 2025, though stakeholder misalignment limits program effectiveness
Thu, 14th Aug 2025
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data analytics
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risk & compliance
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hybrid & remote work
Business travel rebounds in 2025 with 99% of ANZ travellers willing to fly, though stakeholder misalignment hampers travel programme effectiveness.
Aussies fed up with customer service bots, survey finds
Thu, 14th Aug 2025
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cx
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martech
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data privacy
More than half of Australians are frustrated with customer service bots and may stop buying from brands that fail to resolve their issues quickly and effectively.
Why AI is key to match shifting customer expectations in Retail sector
Wed, 13th Aug 2025
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digital transformation
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cx
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martech
Australian retailers must harness AI and emotional intelligence to meet fast-changing Gen Z and millennial expectations for seamless, personalised shopping.
AI use for holiday bookings surges among Australians & Boomers
Thu, 7th Aug 2025
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digital transformation
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cx
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martech
AI use for holiday bookings in Australia jumps 73%, with Boomer adoption more than doubling, reshaping the travel and hospitality industry landscape.
Australian accounting sector ups AI investment to boost value
Tue, 29th Jul 2025
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risk & compliance
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data privacy
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ai
Australian accounting firms are boosting AI investments to enhance efficiency, driving profits and skills development amid talent shortages in the sector.
Australian workers keen on AI but lack corporate support & skills
Wed, 16th Jul 2025
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ai
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millennials
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gen z
Australian workers eager to adopt AI face a skills gap and lack sufficient corporate support, hindering effective AI use in the workplace despite high enthusiasm.
Australian shoppers embrace more touchpoints for online discovery
Wed, 16th Jul 2025
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cx
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martech
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data privacy
Australian shoppers use an average of 4.8 touchpoints for product discovery, blending online search, social media, and influencer input amid easing cost pressures.
Australian brands at serious risk of being crushed by global eCommerce giants, expert warns
Wed, 2nd Jul 2025
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martech
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commerce systems
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personalisation
Australian brands risk being crushed by global eCommerce giants as local e-tailers lag in digital maturity amid booming online sales in 2024.
Australians embrace agentic AI as younger users drive adoption surge
Wed, 2nd Jul 2025
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digital transformation
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cx
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martech
Agentic AI use among Australians jumped 50% in three months, led by millennials keen on AI for shopping, creativity, and daily tasks, Adobe reports.
Poor data intake drives customer disengagement in Australia & NZ
Wed, 25th Jun 2025
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digital transformation
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cx
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martech
Poor data intake and communication methods cause significant customer disengagement in Australia and New Zealand, says Smart Communications' 2025 research.
Australian firms face challenge of managing generational divides
Tue, 24th Jun 2025
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digital transformation
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hcm
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workforce technology
Nearly all Australian employers face challenges managing generational divides, with 29% citing varied tech skills as the top issue in multigenerational teams.
Consumers cut spending as inflation & tariffs hit groceries
Wed, 18th Jun 2025
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supply chain
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ai
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inflation
Rising inflation and tariffs are forcing global consumers to cut grocery spending, shift to discount retailers, and reduce purchases across several retail categories.
Gen MZ Australians spend AUD $9.2 billion on smart home tech
Tue, 17th Jun 2025
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smart home
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home automation
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millennials
Gen MZ Australians spent AUD $9.2 billion on smart home tech last year, using devices to care for children, pets, and plants in daily routines.
Samsung highlights 'Unsung Snappers', unveils Galaxy S25 Edge
Wed, 11th Jun 2025
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samsung
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photography
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millennials
Samsung spotlights 'Unsung Snappers' who take photos for others, launching Galaxy S25 Edge with AI tools to ease capturing perfect moments.
AI reshaping traditional sectors like insurance & travel
Tue, 10th Jun 2025
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ai
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samsung
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cloud services
Artificial intelligence is revolutionising the way sectors operate, and embracing the technology is now essential for unlocking its full potential.
Video & influencer strategies seen as key for B2B marketers
Fri, 6th Jun 2025
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cx
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martech
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digital entertainment
LinkedIn research reveals Asia-Pacific B2B marketers prioritise video and influencer strategies to capture attention amid growing campaign challenges.