CFOtech Australia - Technology news for CFOs & financial decision-makers

ROI stories - Page 15

Techday 9e1e4191f5673b5a9dd6

Dynatrace named leader in 2025 GigaOm radar report

Thu, 20th Mar 2025
#
devops
#
data analytics
#
digital transformation
Dynatrace has been named a Leader and Outperformer in the 2025 GigaOm Radar Report for Cloud Observability, showcasing its AI-powered platform's prowess.
Techday f 0567b00e6a6c400ad321

Majority of businesses embrace AI to stay competitive

Sun, 16th Mar 2025
#
ai
#
roi
#
ai adoption
New research from Tech.co reveals that 58% of businesses are adopting AI technologies, driven largely by competitive pressure and stakeholder demands.
Techday f eb2bab4a4e9fd0429267

Report reveals growing revenue gap in B2B content marketing

Thu, 6th Mar 2025
#
ecm
#
cx
#
martech
Report reveals a widening revenue gap in B2B content marketing, highlighting challenges for CMOs in linking increased budgets to tangible revenue outcomes.
Techday f be691a6afa11c7c7f03a

Salesforce launches Agentforce 2dx to optimise AI workflows

Thu, 6th Mar 2025
#
digital transformation
#
cx
#
martech
Salesforce has rolled out Agentforce 2dx, a cutting-edge digital labour platform that integrates AI agents into business workflows for enhanced efficiency.
Techday f 1a5e60271e4a298ad226

SevenRooms launches text marketing for Aussie hospitality

Wed, 26th Feb 2025
#
digital transformation
#
martech
#
cdp
SevenRooms has launched Text Marketing, a service designed to boost engagement for Australian eateries through SMS and WhatsApp, harnessing a 94% open rate.
Techday 457effb1cd1e230c90c0

KnowBe4 platform promises up to 400% return on investment

Fri, 21st Feb 2025
#
ransomware
#
data analytics
#
advanced persistent threat protection
A report by Hobson & Company reveals that organisations using KnowBe4's HRM platform can achieve a ROI of 200% to 400% within just 3.5 months.
Techday 17a5a57deef226e871e5

Marketers anticipate rise in content demands by 2025

Fri, 14th Feb 2025
#
data analytics
#
martech
#
personalisation
A report reveals that 77% of marketers expect significant rises in content demands by 2025, amid budget pressures and evolving consumer preferences.
Techday f 09e80574e6bbfdf12670

Appfire acquires Flow from Pluralsight to enhance portfolio

Thu, 6th Feb 2025
#
saas
#
devops
#
apm
Appfire has acquired Flow, a prominent Software Engineering Intelligence platform, from Pluralsight, aiming to boost support for engineering teams.
Techday 85bdb35cd2a859beff48

AI reshaping procurement & security: experts weigh in

Thu, 6th Feb 2025
#
ai
#
cybersecurity
#
procurement
The rise of artificial intelligence is reshaping procurement and cybersecurity, as firms look to harness its potential while safeguarding critical data.
Techday ac4a302d95806704fec0

AI needs process intelligence for meaningful impact

Wed, 5th Feb 2025
#
digital transformation
#
supply chain
#
genai
A new study by Celonis reveals that 89% of business leaders believe AI needs Process Intelligence for effectiveness, as 58% express concerns over process inefficiencies.
Techday f 3ca291a327b9489f9971

Fragmented cybersecurity costs firms up to 5% revenue

Mon, 3rd Feb 2025
#
firewalls
#
digital transformation
#
advanced persistent threat protection
IBM and Palo Alto Networks highlight that fragmented cybersecurity solutions can cost companies up to 5% of annual revenue, urging firms to adopt integrated platforms.
Techday 2b32b143ddb21d5d04a7

Dynatrace enhances AI observability for better insights

Thu, 30th Jan 2025
#
data analytics
#
digital transformation
#
ai security
Dynatrace has unveiled enhanced AI observability capabilities, designed to optimise performance and compliance for businesses as AI technology spending surges.
Terry smagh  infor senior vice president and general manager for asia pacific and japan

A well-oiled machine: How ERP solutions drive ROI and better customer experiences

Wed, 29th Jan 2025
#
data analytics
#
cx
#
martech
Enterprise resource planning (ERP) systems are revolutionising equipment dealerships by streamlining operations and enhancing customer satisfaction, driving significant ROI.
Techday a34e88881b36232f512a

How to avoid unintended complexity when streamlining operations with the cloud

Tue, 28th Jan 2025
#
data analytics
#
digital transformation
#
partner programmes
As Australian cloud spending surpasses AUD $23 billion, organisations struggle with complexity, risking costly missteps while seeking simpler operations.
Techday f d9742a43d5c0c475111f

Equativ updates Maestro platform for better ad management

Mon, 27th Jan 2025
#
martech
#
clean technologies
#
sustainability
Equativ has unveiled its revamped curation platform, Maestro, enhancing campaign management with new features for superior ad placement and brand safety.
Techday f 4f9fe84491742d6594d4

AI in 2025: Multi-modal, data access, & infrastructure

Mon, 27th Jan 2025
#
storage
#
aiops
#
llms
Haoyuan Li, CEO of Alluxio, predicts that by 2025, multi-modal training and innovative data strategies will reshape AI infrastructure and its deployment.
Techday 558064da1360fe5481e3

SandboxAQ secures $300m to advance AI quantum tech

Thu, 26th Dec 2024
#
llms
#
ai
#
cybersecurity
SandboxAQ has secured over $300 million in funding, bringing its pre-money valuation to $5.3 billion as it advances in AI and quantum technology.
Techday 5157f9cb1d2129048398

Akamai reveals $9.6m benefit and 152% ROI from Guardicore use

Thu, 19th Dec 2024
#
firewalls
#
advanced persistent threat protection
#
breach prevention
A recent Forrester study reveals Akamai's Guardicore Segmentation solution offers organisations a USD $9.6 million benefit over three years and 152% ROI.
Techday 10a59c90e87d1a5fffff

APAC enterprises to prioritise AI ROI by 2025, says report

Thu, 19th Dec 2024
#
digital transformation
#
cx
#
martech
A new report indicates that over half of Asia-Pacific enterprises expect to optimise AI investments for better long-term ROI by 2025, moving beyond initial trials.
Techday 63a93e39c40a5ff77a70

AI's impact on cybersecurity: challenges & strategies

Tue, 17th Dec 2024
#
advanced persistent threat protection
#
genai
#
data privacy
As AI's influence grows, the cybersecurity landscape will face new regulations and challenges by 2025, urging firms to adapt to dynamic compliance measures.