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Social Media Stories

Australian Stories

Social Media stories

REA adds property walkthrough reels to app video hub
Marketing

REA adds property walkthrough reels to app video hub

Buyers on the country's biggest property app will soon see more listings in video form, as REA widens its home-screen feed from July.

By Mark Tarre • 3 min read • Last week
Australian shoppers wary of social commerce security
Data Protection

Australian shoppers wary of social commerce security

Most Australian buyers say security fears, late deliveries and poor tracking are undermining social commerce, despite rising use of the channels.

By Sean Mitchell • 3 min read • Last week
DoubleVerify launches AI brand safety tools on Threads
Artificial Intelligence

DoubleVerify launches AI brand safety tools on Threads

Advertisers can now block unsuitable content on Threads before ads are served, as DoubleVerify adds hourly refreshed AI controls to its safety tools.

By Sean Mitchell • 3 min read • Last week

Global Stories

Social Media stories

AI boosts domain values as trust becomes key online
Digital Transformation

AI boosts domain values as trust becomes key online

Strong domains are set to become more valuable as AI makes it easier for small teams to launch websites and apps, a survey found.

By Joseph Gabriel Lagonsin • 4 min read • 3 days ago
KnowBe4 warns of World Cup scam surge ahead of 2026
Data Protection

KnowBe4 warns of World Cup scam surge ahead of 2026

Fans risk losing money and personal data as scammers exploit demand for World Cup tickets, travel bookings and visa details.

By Joseph Gabriel Lagonsin • 4 min read • Last week
Childlight warns of rising online sexual abuse of children
Data Protection

Childlight warns of rising online sexual abuse of children

A new report says one in four children are exposed to unwanted sexual contact online, with girls facing the highest risk before 18.

By Sofiah Nichole Salivio • 4 min read • Last week
Clouted raises USD $7 million for AI marketing platform
Personalisation

Clouted raises USD $7 million for AI marketing platform

Consumer and entertainment brands now have a new AI tool as Clouted secured USD $7 million to automate campaign planning, distribution and optimisation.

By Mark Tarre • 4 min read • Last week
BT unveils Euro 2028 football poem with Frank Skinner
Network Infrastructure

BT unveils Euro 2028 football poem with Frank Skinner

Supporters could see faster mobile service at Euro 2028 venues as BT ties its tournament push to network upgrades and eSIM plans.

By Sean Mitchell • 4 min read • Last week
Sprinklr social index shows brands lacking relevance
Customer Experience

Sprinklr social index shows brands lacking relevance

Most brands are posting widely on social media but failing to turn activity into engagement, according to Sprinklr's new index.

By Mark Tarre • 4 min read • Last week
IAS expands Meta content block lists to Threads feed
Artificial Intelligence

IAS expands Meta content block lists to Threads feed

Advertisers on Threads can now tighten ad placement controls as IAS extends its Meta content block list tool to the feed.

By Sean Mitchell • 3 min read • Last week
TubeScience appoints Bielski to lead European push
eCommerce

TubeScience appoints Bielski to lead European push

Pressure is mounting on agencies to prove social video spend drives sales as TubeScience enters the UK and Europe with a new leader.

By Sofiah Nichole Salivio • 3 min read • Last week
TCL launches Arsenal giveaway with signed shirt & TV
Marketing

TCL launches Arsenal giveaway with signed shirt & TV

UK supporters can win a TCL television and a signed Arsenal shirt as the brand taps the club's strong season ahead of the Champions League final.

By Sofiah Nichole Salivio • 3 min read • Last week
Gartner says 40% of governments will create TrustOps
Digital Transformation

Gartner says 40% of governments will create TrustOps

Deepfake threats are pushing public bodies to harden identity checks and governance, as Gartner forecasts dedicated TrustOps teams by 2028.

By Joseph Gabriel Lagonsin • 4 min read • Last week
VORTIQ-X launches real-time child exploitation detector
Data Protection

VORTIQ-X launches real-time child exploitation detector

Irish platforms may face fresh pressure to spot grooming earlier as a new system flags suspicious chats before abuse escalates.

By Sofiah Nichole Salivio • 4 min read • This month

Stories from Other Regions

Social Media stories

Britons no better than Americans at spotting deepfakes
Generative AI

Britons no better than Americans at spotting deepfakes

Familiarity with AI fakery is not improving detection, as a UK survey found Britons struggled to spot manipulated video and stills.

By Mark Tarre • 4 min read • Last week
Irish SMEs gain from overseas sales & social commerce
Fintech

Irish SMEs gain from overseas sales & social commerce

Overseas buyers now account for 44% of online sales for surveyed Irish SMEs, as social commerce and AI reshape growth plans.

By Karen Joy Bacudo • 4 min read • Last week
PPDS names Nicole Rutherford as Event Marketing Specialist
Marketing

PPDS names Nicole Rutherford as Event Marketing Specialist

The hire bolsters PPDS's North America team as it steps up trade show and partner marketing support for Philips Professional Displays.

By Sofiah Nichole Salivio • 3 min read • Last week