Social Media Management stories
Hootsuite's harmony-themed campaign disrupts B2B marketing norms
Fri, 27th Oct 2023
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innovation
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productivity
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b2b
Hootsuite challenges B2B marketing norms with a disruptive, harmony-themed creative campaign to transform product launches.
Higher social media spend by Australian SMEs in 2023: GetApp
Tue, 21st Mar 2023
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social media
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social media listening
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digital marketing
GetApp has found 53% of SMEs in Australia plan to grow their social media budget in 2023, including paid advertising, content creation, and software purchase.
APAC consumers say firms' social media reputation matters
Thu, 17th Dec 2020
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social media
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kaspersky
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branding
If a crisis unfolded, 38% would stop using an organisation’s products if they were caught up in a crisis that spilled online.
Firms that use social as a 'megaphone' miss out on transformation - Hootsuite
Wed, 23rd Sep 2020
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crm
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cx
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martech
Organisations often limit social to the marketing department, but instead it should be connected into the ‘lifeblood and workflow’.
Hootsuite leads the social engagement charge - Forrester report
Wed, 24th Apr 2019
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bi
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big data
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data analytics
Hootsuite recognized as a leader in Forrester's Sales Social Engagement Tools report, praised for its seller-focus and scale.
Jobs 'aplenty' for freelance writers, devs & eCommerce specialists?
Thu, 17th Jan 2019
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martech
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seo
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commerce systems
Jobs tagged with the keyword ‘writing’ took the top spot as the fastest moving job in 2018.
Hootsuite's five social trends marketers should take note of
Fri, 7th Dec 2018
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cx
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martech
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social media
These trends should keep marketers, customer experience leaders, social media professionals and executives awake at night.
Hootsuite's new social media integrations for LinkedIn
Mon, 19th Nov 2018
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linkedin
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hootsuite
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social media management
Companies with a HootSuite and LinkedIn presence will have more ways to maximise social media impact.
Four ways social media management software is transforming CX
Fri, 1st Jun 2018
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crm
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cx
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martech
Gartner’s 2017 Customer Experience in Marketing Survey indicated that 67% of companies feel they compete mostly or completely on the basis of CX.
NBN Co names Paul Tyler as its new chief customer officer
Thu, 8th Feb 2018
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smartphones
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dei
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broadband
Tyler previously served as group managing director of Telstra business.
Forrester names Hootsuite leader in social media management solutions
Wed, 14th Jun 2017
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forrester research
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hootsuite
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report
Hootsuite received the highest possible scores in the measurement and data functionality, planned enhancements, and pricing transparency criteria.
Twitter welcomes TweetDeck to the nest
Thu, 26th May 2011
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social media
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twitter
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social media management
The move comes as no surprise considering 13 percent of all tweets are sent from TweetDeck.
Overcoming your social media fears
Wed, 1st Sep 2010
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digital marketing
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social media
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social media management
Why are so many businesses afraid of social media? Are they afraid they're too boring?.
A wise media tool
Sun, 1st Aug 2010
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social media
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twitter
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hootsuite
You’ll need a tool to streamline your conversations to make your social media work for you!.
How are you doing? Ask the customer
Sun, 1st Aug 2010
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digital marketing
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social media
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social media management
You need a strong understanding of your site’s metrics and monitoring platform, and the confidence to help you cope with the inevitable knockers.
THE TOP 5 HIDDEN DANGERS FOR SOCIAL NETWORKING
Sun, 1st Aug 2010
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social media
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twitter
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social media management
Whether you or your business is into social networking or not, you cannot afford to ignore new media channels.
Tips for Facebook success
Sun, 1st Aug 2010
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facebook
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social media
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social media management
There are 500 million users on Facebook today and Facebook pages have created more than 5.3 billion fans.
PROTECT YOUR IDENTITY
Mon, 1st Mar 2010
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social media
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social media management
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social network
Do you really want your boss (or a potential employer) to see the photos from Friday night’s party?.