Griffin, an innovative leader in the UK banking industry, has announced the exciting integration of seven new senior executives into its management team. The talent acquisition covers a range of critical areas in the business, affirming Griffin's dedication to becoming a worldwide platform for embedded finance and providing top-notch banking service to its consumers.

Anika Zubair, with over a decade of experience at building and transforming customer success in burgeoning B2B SaaS companies, will assume the role of Head of Customer Success at Griffin. Zubair's extensive knowledge of customer success lifecycle is expected to greatly enhance customer satisfaction and retention.

Joining as Head of Enterprise Risk, Craig Wilson brings nearly two decades of experience in banking and financial services. Wilson will build on his past experience as Head of Risk at Newcastle Strategic Solutions and his role in securing a banking licence for the UK's first digital-exclusive bank, Atom bank.

Ed Carter will assume the role of Head of Banking Operations, leveraging his history with J.P. Morgan and his achievements with a digital payments start-up. Carter's responsibility will be expansive, covering operations scaling, pricing strategies, and treasury management.

Elin Ng, a tech expert and ex-Salve co-founder, will serve as Chief of Staff. Ng brings a vast experience in building and scaling B2B SaaS companies, along with a successful track record of executing strategic initiatives and complex projects.

The position of Head of Sustainability has been filled by Katy Zack, whose previous roles included Advocacy Lead for Sustainable Fashion at the UN Environment Programme and an organiser of Tech Zero. Zack's role at Griffin will involve spearheading the bank's sustainability initiatives and overseeing ESG risk.

Michael Cerdan has been named as Griffin's Treasurer, drawing on his 15 years of experience in the banking and financial services sector. Cerdan's expertise in treasury, risk and finance will prove invaluable to the team.

The final addition to the team is Sarah Gilbertson, who brings over two decades of sales leadership experience to her new role as Griffin's Head of Sales. Previously part of the team that launched Groupon in the UK, Gilbertson's expertise lies in optimising the revenue functions of enterprise-level B2B SaaS organisations.

The CEO and co-founder of Griffin, David Jarvis, warmly welcomed the new recruits. He says, "Each of them will play an important role in pushing the boundaries of what's possible in banking, fintech and beyond. I am beyond excited to welcome Anika, Craig, Ed, Elin, Katy, Michael and Sarah to the Griffin team. I'm looking forward to seeing what we'll achieve next with their support, leadership and commitment."

As it steps into its next phase of growth, these newcomers will be pivotal in shaping the bank's future. With their collective expertise, Griffin is equipped to continue driving the evolution of Banking as a Service (BaaS) and embedded finance.