CFOtech Australia - Technology news for CFOs & financial decision-makers

Adobe stories - Page 4

Story image
Campaign management software market to reach $10.2B by 2034
Tue, 23rd Jul 2024
#
crm
#
data analytics
#
digital transformation
The global campaign management software market is set to soar to USD$4.8 billion by 2024 and may reach USD$10.2 billion by 2034, driven by AI and cloud innovations.
Story image
Adobe reveals USD $14.2 billion online sales during Prime Day
Fri, 19th Jul 2024
#
data analytics
#
martech
#
bnpl
Adobe reports a record USD $14.2 billion in Amazon Prime Day sales for US retailers, an 11% YoY increase, driven by a surge in mobile shopping and steep discounts.
Story image
Adobe forecasts USD $14 billion online spend for Prime Day
Tue, 16th Jul 2024
#
data analytics
#
martech
#
bnpl
Adobe projects a record-breaking USD $14 billion online spend for Prime Day, driven by significant discounts, mobile shopping, and BNPL services.
Story image
Adobe report: APJ leads in GenAI adoption over US and Europe
Tue, 9th Jul 2024
#
martech
#
genai
#
ai
Adobe's latest report reveals the Asia Pacific and Japan region leads in generative AI adoption, outpacing the US and Europe with a 65% implementation rate.
Story image
Freshworks appoints Ian Tickle as VP for Europe expansion
Thu, 4th Jul 2024
#
martech
#
oracle
#
adobe
Freshworks has named Ian Tickle as Senior VP and General Manager for Europe, tasking him with driving the company’s expansion across the continent.
Story image
Adobe appoints Keith Eadie as APAC General Manager
Wed, 3rd Jul 2024
#
data analytics
#
martech
#
genai
Adobe has named Keith Eadie as the new General Manager for the Asia Pacific region, strengthening efforts to boost customer experience and regional growth.
Story image
Techcombank unveils AI-driven innovations to enhance customer experience
Wed, 3rd Jul 2024
#
digital transformation
#
hyperscale
#
public cloud
Techcombank has unveiled AI-driven innovations aiming to elevate customer experience and position itself as a leader in Vietnam's banking sector.
Story image
Adobe launches Content Hub integrated with Experience Manager
Fri, 28th Jun 2024
#
ecm
#
martech
#
social media
Adobe unveils Adobe Content Hub with Adobe Experience Manager Assets integration, promising enhanced asset management, optimisation, and generative AI capabilities for brands.
Story image
WE Communications appoints new international leadership team
Thu, 27th Jun 2024
#
martech
#
adobe
#
growth
WE Communications strengthens international leadership, appointing Nichole Provatas as EVP, International Head of Integrated Marketing, and Brian Keenan as EVP, International Head of Insights and Analytics.
Story image
Adobe & TikTok partner to streamline content creation
Tue, 18th Jun 2024
#
martech
#
adobe
#
content creation
Adobe and TikTok unveil an exclusive integration at Cannes Lions, blending TikTok's Commercial Music Library with Adobe Express to streamline content creation for brands.
Story image
Adobe reveals groundbreaking AI in Acrobat for enhanced PDFs
Tue, 18th Jun 2024
#
devops
#
ecm
#
martech
Adobe unveils AI-powered tools in Acrobat from 18 June 2024, enabling users to create and edit images within PDFs using text prompts via Adobe Firefly.
Story image
Clari appoints Claire Darling as new CMO to drive growth
Mon, 10th Jun 2024
#
martech
#
it automation
#
vmware
Clari appoints Claire Darling as new CMO; leveraging her expertise to drive growth and solidify its position as a leader in AI-powered revenue technology.
Story image
Australians sceptical about digital content reliability says study
Fri, 7th Jun 2024
#
martech
#
genai
#
ai
Adobe's latest study reveals 77% of ANZ consumers struggle to verify online content's trustworthiness, impacting media consumption and election integrity.
Story image
Adobe introduces AEP AI Assistant to boost enterprise productivity
Fri, 7th Jun 2024
#
cx
#
martech
#
genai
Adobe has launched the AEP AI Assistant, offering generative AI capabilities to enhance productivity in enterprise software applications, with broad integration across Adobe Experience Cloud.
Story image
HackerOne launches PartnerOne for expanded cybersecurity access
Thu, 6th Jun 2024
#
devops
#
martech
#
apm
HackerOne unveils PartnerOne, a new partner program, to simplify access to its human-powered security solutions, enhancing collaboration and revenue opportunities.
Story image
US consumers spend USD $331.6 billion online in first quarter 2024
Thu, 30th May 2024
#
data analytics
#
fintech
#
martech
US consumers spent USD $331.6 billion online in Q1 2024, with groceries, electronics, and apparel driving growth, Adobe Analytics reveals.
Story image
Deloitte Digital wins top prize at Adobe ANZ Partner Awards
Wed, 29th May 2024
#
digital transformation
#
martech
#
datacom
Deloitte Digital clinches top honour at Adobe ANZ Partner Awards 2024 for stellar performance and innovation. Datacom and Anchora also receive accolades.
Story image
IBM unveils major Watson, AI & open source innovations
Thu, 23rd May 2024
#
firewalls
#
hyperscale
#
public cloud
At IBM's annual THINK conference, major updates to the watsonx platform were announced, including new open-source AI models, tools, and data capabilities, set to redefine enterprise AI.
Story image
Adobe’s new AI features enhance Lightroom & Adobe Express
Wed, 22nd May 2024
#
martech
#
genai
#
ai
Adobe unveils major updates to Lightroom and Adobe Express, introducing AI-driven features powered by Firefly to enhance editing and speed up workflows.
Story image
TikTok to join content authenticity initiative in fight against deepfakes
Fri, 10th May 2024
#
edutech
#
martech
#
adobe
TikTok pioneers digital transparency by joining the Content Authenticity Initiative and Coalition for Content Provenance and Authenticity.