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Augmented Reality (AR) stories

Why industrial companies are accelerating their deployment of AR
Internet of Things

Why industrial companies are accelerating their deployment of AR

Industrial firms are swiftly adopting AR to enhance training, address skilled labour shortages, and stay competitive, reveals PTC's latest report.

By Staff Writer • 2 min read • Thu, 9th May 2019
Ericsson report uncovers the consumer potential of 5G
Unified Communications

Ericsson report uncovers the consumer potential of 5G

Ericsson's report challenges 4 key myths about 5G's consumer value, revealing a future of enhanced connectivity.

By Staff Writer • 3 min read • Thu, 9th May 2019
Christchurch Airport: Fighting fire with VR
AR, VR & Metaverse

Christchurch Airport: Fighting fire with VR

Christchurch Airport becomes the first in New Zealand to use custom VR programmes for firefighter training, enhancing readiness for emergencies.

By Sara Barker • 2 min read • Mon, 6th May 2019
Gartner: Augmented retail shopping a reality by next year
Customer Experience

Gartner: Augmented retail shopping a reality by next year

Augmented reality and virtual reality will rely on 5G to change the customer experience inside and outside retail stores.

By Ben Moore • 3 min read • Tue, 2nd Apr 2019
VR will soon turn your world upside down - literally
AR, VR & Metaverse

VR will soon turn your world upside down - literally

Wellington-based Eight360 unveils NOVA, a groundbreaking VR motion simulator offering limitless rotation, promising an unprecedented, immersive experience.

By Sara Barker • 2 min read • Thu, 28th Feb 2019
VR film takes you on a tour or Eminem's hometown
Digital Entertainment

VR film takes you on a tour or Eminem's hometown

Step inside Eminem's Detroit with the 360-degree VR film *Marshall from Detroit*, offering fans an immersive night ride through his hometown.

By Sara Barker • 2 min read • Mon, 25th Feb 2019
HTC Vive launches new VR innovation at MWC
Digital Signage

HTC Vive launches new VR innovation at MWC

HTC Vive unveils Vive Focus Plus, a premium VR standalone headset with dual 6DoF controllers and improved portability.

By Staff Writer • 3 min read • Thu, 21st Feb 2019
How AR/VR can be used in enterprise businesses
AR, VR & Metaverse

How AR/VR can be used in enterprise businesses

Intel's new RealSense T265 camera leverages AR/VR tech for enterprise, enhancing autonomous navigation in sectors like robotics, drones, and agriculture.

By Staff Writer • 3 min read • Mon, 28th Jan 2019
Reshape to relevance - Accenture's 2019 consumer survey
Digital Entertainment

Reshape to relevance - Accenture's 2019 consumer survey

Trends for digital voice assistants, extended reality and the over-the-top video market are explored in the latest global consumer survey.

By Ben Moore • 3 min read • Mon, 14th Jan 2019
2019: The year of digital transformation for APAC's data centres
Unified Communications

2019: The year of digital transformation for APAC's data centres

Commscope's APAC vice president shares how APAC is set to become the world's biggest data centre market by 2020.

By Gavin Milton-White • 6 min read • Mon, 7th Jan 2019
Three imperatives for the modern workplace in 2019
Human Capital Management

Three imperatives for the modern workplace in 2019

Global IT services company Avanade has released what it sees as the three most important technology focus areas for workplaces in the coming year.

By Ben Moore • 3 min read • Wed, 19th Dec 2018
Wine firm uses AR to tell its story right on the bottle
Marketing Technologies

Wine firm uses AR to tell its story right on the bottle

A Central Otago wine company is using augmented reality (AR) and a 'digital first' strategy to change the way it builds its brand and engages with customers.

By Sara Barker • 2 min read • Wed, 12th Dec 2018
IDC: Standalone VR headset shipments grow 428.6% in 3Q18
AR, VR & Metaverse

IDC: Standalone VR headset shipments grow 428.6% in 3Q18

The VR headset market returned to growth in 3Q18 after four consecutive quarters of decline and now makes up 97% of the combined market.

By Staff Writer • 3 min read • Tue, 11th Dec 2018
Malaysia investing in data-driven future – but obstacles remain
Robotics

Malaysia investing in data-driven future – but obstacles remain

The country has openly expressed its desire to become the prime destination for high-tech industries in Southeast Asia.

By Ashton Young • 4 min read • Thu, 6th Dec 2018

Stories from Other Regions

Augmented Reality (AR) stories

Accenture's five trends for a post-digital NZ
Quantum Computing

Accenture's five trends for a post-digital NZ

Successful businesses will take advantage of a new set of technologies but prioritise trust, responsibility, privacy and security.

By Ben Moore • 4 min read • Mon, 25th Feb 2019
Wellington gets the VR treatment as world's first gamified city
AR, VR & Metaverse

Wellington gets the VR treatment as world's first gamified city

If you've never been to 'the coolest little capital in the world', now's your chance to experience it in the comfort of your own home.

By Sara Barker • 3 min read • Wed, 30th Jan 2019
NZ-grown fitness app draws on augmented reality
Hyperscale

NZ-grown fitness app draws on augmented reality

Fitness junkie Amy Lee Summers has launched an AR fitness app, Amy Lee Fit, which features fitness plans, recipes and more.

By Sara Barker • 3 min read • Tue, 20th Nov 2018
NZ Geographic uses VR to show off NZ's beauty
AR, VR & Metaverse

NZ Geographic uses VR to show off NZ's beauty

There's no doubt that we live in a beautiful country and New Zealand Geographic's new virtual reality project certainly proves it.

By Sara Barker • 2 min read • Thu, 15th Nov 2018