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Mobile gaming focuses on high-value users & long-term growth
Gaming

Mobile gaming focuses on high-value users & long-term growth

Moloco's 2025 industry report reveals that mobile gaming advertisers shift focus to long-term growth as the US market drives nearly half of global revenue.

By Kaleah Salmon • 4 min read • Thu, 17th Apr 2025
APAC leads mobile gaming growth despite session decline
Gaming

APAC leads mobile gaming growth despite session decline

Adjust's latest Gaming App Insights report reveals a 4% rise in mobile game installations in the Asia-Pacific region, highlighting key growth opportunities for marketers.

By Shannon Williams • 3 min read • Wed, 9th Apr 2025
Apple unveils affordable iPhone 16e with A18 chip, NZD $1,199
Gaming

Apple unveils affordable iPhone 16e with A18 chip, NZD $1,199

Apple has unveiled the iPhone 16e, a more affordable addition to its iPhone 16 range, boasting high-performance features and enhanced durability.

By Sean Mitchell • 3 min read • Thu, 20th Feb 2025
Samsung unveils Galaxy S25 series with advanced AI features
Gaming

Samsung unveils Galaxy S25 series with advanced AI features

Samsung has unveiled the Galaxy S25 series, featuring AI advancements, enhanced camera capabilities, and robust security, now available for pre-order.

By Kaleah Salmon • 3 min read • Tue, 28th Jan 2025
AMD unveils new Ryzen processors for gaming & AI PCs
Gaming

AMD unveils new Ryzen processors for gaming & AI PCs

AMD has launched its latest Ryzen processors, including the 9950X3D and 9900X3D, enhancing gaming and AI performance across platforms.

By Catherine Knowles • 3 min read • Wed, 8th Jan 2025
New anime series Ghost of Tsushima announced for 2027
Gaming

New anime series Ghost of Tsushima announced for 2027

Crunchyroll, Aniplex and PlayStation Productions are set to produce an anime series based on the acclaimed game Ghost of Tsushima, premiering in 2027.

By Catherine Knowles • 3 min read • Wed, 8th Jan 2025
AMD & Dell unveil a new lineup of AI-powered PCs
Gaming

AMD & Dell unveil a new lineup of AI-powered PCs

AMD has unveiled a new range of processors in collaboration with Dell. These processors boost AI and gaming capabilities and feature advanced on-device tech.

By Kaleah Salmon • 3 min read • Wed, 8th Jan 2025
ASUS ROG Phone 8 series debuts in Australia & New Zealand
Gaming

ASUS ROG Phone 8 series debuts in Australia & New Zealand

ASUS unveils the all-new, redesigned ROG Phone 8 series in Australia and New Zealand that aims to redefine mobile gaming, boasting enhanced AI-powered features, high-performance components, and a design that combines sophistication and power.

By Kaleah Salmon • 3 min read • Wed, 20th Mar 2024
Sony & Fnatic co-develop INZONE Buds for an immersive gaming experience
Gaming

Sony & Fnatic co-develop INZONE Buds for an immersive gaming experience

Sony partners with renowned esports team, Fnatic, to launch INZONE Buds, wireless gaming earbuds with 12-hour battery life and AI-assisted mic technology, providing an unrivalled immersive audio experience.

By Catherine Knowles • 3 min read • Mon, 22nd Jan 2024
Uswitch reveals top 10 most reliable refurbished mobile phones for 2023
Gaming

Uswitch reveals top 10 most reliable refurbished mobile phones for 2023

Uswitch unveils the top 10 most reliable refurbished mobiles for 2023, with Samsung Galaxy S21 Ultra leading the list.

By Kaleah Salmon • 3 min read • Thu, 21st Dec 2023
9 out of 10 mobile games ignore user privacy: Usercentrics
Gaming

9 out of 10 mobile games ignore user privacy: Usercentrics

Mobile game publishers are not aligned with mobile industry's evolution towards consent, despite brands increasingly insisting on using only compliant data.

By Gaurav Sharma • 3 min read • Tue, 25th Apr 2023
Study reveals Minecraft the hardest mobile game ever
Gaming

Study reveals Minecraft the hardest mobile game ever

Minecraft: Pocket Edition is the most searched for and most cheat-searched mobile game, according to a study by Mozillion.

By Zach Thompson • 4 min read • Wed, 13th Apr 2022
Mobile app growth up by 31% according to new report
Gaming

Mobile app growth up by 31% according to new report

Marketing analytics platform Adjust has released a new report that finds mobile app growth is up by 31% in 2021.

By Ryan Morris-Reade • 3 min read • Fri, 21st May 2021
Almost 40% of the Earth's population will be gamers by 2023
Gaming

Almost 40% of the Earth's population will be gamers by 2023

Gaming industry to reach $200bn worldwide by 2023, with 38% of the global population being gamers, according to Newzoo. Mobile gaming dominates.

By Nick Forrester • 3 min read • Mon, 29th Jun 2020

Stories from Other Regions

Mobile gaming stories

UK leads in diversifying mobile gaming ad spend markets
Gaming

UK leads in diversifying mobile gaming ad spend markets

UK publishers are at the forefront of diversifying mobile gaming ad spend, outpacing competitors by strategically tapping into emerging global markets.

By Kaleah Salmon • 2 min read • Fri, 21st Feb 2025
Adjoe expands into APAC with new offices & leadership
Gaming

Adjoe expands into APAC with new offices & leadership

Hamburg-based adjoe has launched new offices in Singapore and Tokyo, marking its ambitious entry into the Asia-Pacific market following a EUR €100 million funding round.

By Kaleah Salmon • 3 min read • Mon, 17th Feb 2025
Gen Z in UK boosts gaming spend by 21% amid mobile rise
EduTech

Gen Z in UK boosts gaming spend by 21% amid mobile rise

New research reveals UK Gen Z students have upped their gaming spend by 21% to GBP £48 monthly, contributing to GBP £3.4 billion annual sales.

By Kaleah Salmon • 3 min read • Mon, 21st Oct 2024