Monetisation stories

Perfectionism is not a prerequisite for becoming a market leader and may actually harm those prospects.

Juniper Research's study urges telecom operators to focus on enterprise markets such as IoT to optimise the utilisation of the forecasted GBP USD $900bn global telecom market by 2024.

Tech firm PubMatic appoints Peter Barry as VP, Addressability and Commerce Media for APAC, returning him to his home country of Australia to boost commerce media revenue using the company's Convert platform.

Tradeshift, the B2B e-commerce and fintech platform, hires veteran financial executive Iain Balchin as its new CFO, focusing on expanding network and monetising services.

Amidst a creativity crunch in APAC, brands are capitalising on data-driven insights to produce personalised video ads, aiming to stay ahead in a rapidly evolving digital landscape.

On Data Privacy Day, WatchGuard's VP of Identity, Carla Roncato, warns of the less conspicuous costs linked with 'free' services.

Sportradar debuts FanID, an industry-first data clean room marketing solution, to enhance fan engagement amid phase-out of third-party cookies.

Amplitude introduces an affordable, self-serve analytics platform, Plus Plan, specifically designed to help UK startups fuel innovation.

Darabase targets a revolutionary stride in AR advertising with a platform to transform physical properties into AR adverts.

Snowflake introduces advanced tech tools to streamline machine learning model development, boosting productivity and collaboration.

Melbourne-based adtech startup, Vudoo, expands internationally with the opening of an office in London and strategic new hires.

How does WhatsApp, the messaging giant, generate revenue? We explore its diverse streams, from business services to digital payments.

Voiro launches business suite to revolutionize digital advertising, addressing challenges and offering insights to maximize ad revenue.

The cloud-based billing platform scores high in product configuration, usage rating, pricing, security, reliability, configurability and extensibility.

The privacy-first offering gains further ground with new partners, including Alliant, AdPredictive, and Tealium.

Reddit hires Stephen Riad as VP of Global Mid-Market and SMB Sales and Roelof van Zwol as VP of Ads Engineering to scale advertising business.

Adobe study reveals that Australian creators are capitalizing on the booming Creator Economy, with 48% monetizing their content.

EverEdge CEO Paul Adams discusses the crucial role of data valuation and monetisation in enhancing growth opportunities. #TechDay #data #tech.

BillingPlatform, a revenue management provider, has been selected by IDP Education as its billing and revenue recognition solution.

Google New Zealand's revenue soared to NZD $36.2 million in FY19, doubling from 2018, with profits jumping to NZD $8.1 million from a USD $1 million loss.