Pattern stories
Amazon supersedes eBay as Australia's top marketplace, with 94% of Australians planning to continue online shopping in 2024.
In 2024, significant shifts in Australia's ecommerce landscape are forecasted, with AI advancements, personalisation, marketplaces, and strategic brand research identified as pivotal factors by global accelerator, Pattern.
Diversifying across multiple channels not only provides a competitive advantage but also helps brands hedge against potential downturns.
Pattern, the worldwide eCommerce accelerator, has announced that Australian brands now have free access to its new Digital Shelf tool.
The report investigated Australian' shoppers' changing eCommerce habits and the latest digital marketplace trends.
Pattern has released a new report indicating that the recent Cyber Sales period delivered strong results for Australian retailers.
Pattern has released new research showing that in the last twelve months, a record number of Australians made a purchase online, spending AUD $62.3 billion.
Amazon Prime Day is the annual two-day shopping event, kicking off this year from July 12-13 and is the global online shopping platform's biggest sales event.
Pattern launches 'Pattern Creators' to help Australian brands tap into new audiences via influencer-led marketing, enhancing brand equity with authentic content.
Pattern predicts record sales for Amazon's six-day Prime Day in Australia, citing a doubling in sales for brands and rising consumer participation, despite recent price hikes.
Australian shoppers trust Amazon far more than emerging rivals Temu and Shein, reveals a Pattern study. Only 7% vouch for Temu's product quality.
Pattern's 'Shelf' tech, a game-changing inventory and supply chain solution, offers Australian brands unprecedented control and visibility over products across eCommerce platforms.
Pattern clinches the Online Sales Breakthrough Award at the Google ANZ Partner Summit for 55% online revenue growth.
Pattern launches Destiny in Australia, an AI-powered feature to optimise brand visibility and reduce advertising spend.
The eCommerce acceleration platform helped track down an estimated AU$2.5 million worth of potential unauthorised marketplace sales within or into Australia.
Pattern identifies key shopping categories for consumers to watch this Amazon Prime Day, with home and kitchen, electronics and books predicted to be popular.
Pattern Australia has partnered with Hey Bud to help the hemp skincare brand improve its eCommerce operations and grow sales through online marketplaces.
67% of China's cross-border online shoppers expecting to increase their online spending for western and Australian goods in the coming year.
10 years ago computer retailers filled their stores with desktop computers, monitors and rows of software. Today they're almost unrecognisable.
