CFOtech Australia - Technology news for CFOs & financial decision-makers

Search Engine Optimisation (SEO) stories - Page 10

Nowadays, the main objective for every person or organisation owning a website is to appear as high as possible in search pages.

There are two options to reach the top of the first page, one requiring payment and one free.

The free option is called Search Engine Optimization (SEO), which consists of improving the rank level of a website by optimising its content.

SEO is mostly generated through a websites’ content as text and keywords. The key to a great SEO is in the relevance of the text and articles on a website. SEO can also be improved by the seniority of a domain name and traffic generated by the website.

SEO is crucial for any business looking for visibility without paying and there are many tools and services available nowadays to maximise efficient SEO.
Seo

New cyber threat using SEO to target websites

Tue, 19th Jan 2016
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cybersecurity
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akamai
Akamai Technologies has identified a new cyber threat manipulating SEO with SQL injections, impacting over 3,800 websites and misleading search engine rankings.
Cyber crime

Bulletproof hosting: why cyber crims can't live without it

Mon, 20th Jul 2015
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ddos
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edge computing
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martech
Bulletproof hosting services is a critical component of cybercrime that is often overlooked.Online criminals would not be able to operate without it.
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New Facebook scam… 'Girl Killed by Husband for Kissing another Man'

Thu, 14th Aug 2014
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martech
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bitdefender
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facebook
A Facebook scam claiming a man killed his wife for infidelity spreads malware, hooking thousands with a counterfeit, viral video.
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Partners prepare for Microsoft NZ Awards…

Mon, 14th Apr 2014
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virtualisation
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public cloud
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martech
Representing the pinnacle of IT industry awards in New Zealand, the Microsoft Partner Awards is set to take place in Auckland tomorrow...
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Gartner: Four steps to drive social media behaviour...

Fri, 14th Mar 2014
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martech
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facebook
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social media
Harnessing emotions, relevancy, trust, and clear benefits, Gartner outlines four essential steps to drive social media behaviour effectively.
Job hunt

Freelancer.com hits landmark 10 million members

Mon, 3rd Feb 2014
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martech
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software development
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ict
Starting 2014 on a high after a promising finish to 2013, Freelancer.com has smashed through 10 million members.
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The changing face of digital media in 2014...

Tue, 24th Dec 2013
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cx
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martech
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digital media
With a company's website most likely the first place a new or existing customer experiences your business, you'd better make sure its bang on.
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Kiwi firms shine in Asia Pacific Technology Fast 500

Mon, 9th Dec 2013
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uc
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fintech
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martech
New Zealand businesses are once again in the mix in the annual Deloitte Technology Fast 500 Asia Pacific index of the region's fastest growing tech bu.
Preschool numbers

Twitter shortens tweet characters #bothered

Fri, 22nd Feb 2013
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martech
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x
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seo
Twitter tightens tweet space by 2 chars, yet expands link flexibility. No big fuss, say experts. #TwitterUpdate.
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Bing reveals top 2012 searches

Wed, 28th Nov 2012
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martech
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microsoft
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apple
Microsoft has revealed the iPhone 5 to be the top-searched news story of 2012, along with a host of other results from search engine Bing.
Local

How to: Rank well locally to improve your SEO

Thu, 22nd Nov 2012
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martech
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zeald
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seo
Boost your local SEO: Learn why ranking well locally is crucial for businesses and discover key strategies to dominate local search results.
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Kiwis get wise to Freelancer

Thu, 13th Sep 2012
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martech
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freelancing
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seo
Value of projects completed hits one million NZD for the Kiwi arm of the world's largest outsourcing and crowd-sourcing marketplace.
Facebook logo image 1

Layman's explanation of Facebook

Mon, 9th Jul 2012
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martech
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apple
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social media
Facebook demystified: From keeping in touch to brand building, find out how this major social network shapes our online lives.
Swipe hq

Accept payments on your mobile with 'Swipe HQ'

Sat, 23rd Jun 2012
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martech
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commerce systems
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payment technologies
New Zealand's Optimizer HQ unveils Swipe HQ, a game changer for mobile payments, directly via the headphone jack.
Cybercrime thumb

2011: the year of living and working dangerously online

Wed, 1st Feb 2012
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martech
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chillisoft
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2011 saw further development of security risks for IT users – both as individuals and as employees of businesses.
Google plus1

SEO fears force businesses onto Google+

Fri, 13th Jan 2012
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martech
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google
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x
Harvard expert warns businesses must join Google+ or risk losing top SEO rankings, highlighting Google's strategic leverage.
Buildwebsite5

How to build a website PT6

Tue, 1st Nov 2011
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martech
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avg technologies
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yahoo
SEO (Search Engine Optimisation) can seem like one of the most vague and confusing topics of website design and development.
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Gaddafi photo malware warning

Fri, 21st Oct 2011
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malware
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martech
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cybersecurity
Internet users are warned against visiting sites or clicking on messages about Muammar Gaddafi's death, as spammers exploit the event to spread malware.
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Keewl Search Engine

Fri, 24th Dec 2010
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uc
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martech
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search engines
Keewl is a new 2.0 Search Engine that lets you search in the Web, photos, videos, blogs, social buzz, shopping and news.
Fallback

Web of deceit

Fri, 1st Oct 2010
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martech
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chillisoft
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distributors
Social media's dark side exposed: Privacy risks and deceit thrive in an unregulated digital frontier, blending truth and lies.