Social media listening stories
Higher social media spend by Australian SMEs in 2023: GetApp
GetApp has found 53% of SMEs in Australia plan to grow their social media budget in 2023, including paid advertising, content creation, and software purchase.
Social media user numbers swell to 58% of world's population, spurring social commerce boom
Facebook's dominance of social media is being challenged by Instagram and TikTok, according to new research from Hootsuite and We Are Social.
Kiwi tech company Zavy wins contract to analyse aggregated Facebook data
New Zealand social media monitoring provider Zavy has secured a contract with DataSift, allowing the company to analyse aggregated Facebook data.