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Social Media stories

AI-driven scams surge in Australia as shoppers lose AUD $445 each
Gaming

AI-driven scams surge in Australia as shoppers lose AUD $445 each

Australians lost an average of AUD $445 each to AI-driven holiday scams, with fake sites mimicking top tech and luxury brands surging ahead of festivities.

By Melania Watson • 3 min read • Tue, 25th Nov 2025
Young Australians at greatest risk as holiday cyber scams surge
Advanced Persistent Threat Protection

Young Australians at greatest risk as holiday cyber scams surge

Young Australians are most at risk as holiday online shopping scams surge, with Gen Z and Millennials more likely to engage in risky cyber behaviours this season.

By Melania Watson • 3 min read • Tue, 25th Nov 2025
Snapchat age checks in Australia use banks, avoid data sharing
Data Protection

Snapchat age checks in Australia use banks, avoid data sharing

Snapchat users in Australia can now verify they are over 16 via banking apps, protecting privacy by avoiding data sharing or uploading identity documents.

By Sean Mitchell • 3 min read • Mon, 24th Nov 2025
Why Physical Branding Must Match Your Digital Ambition
Customer Experience

Why Physical Branding Must Match Your Digital Ambition

As small businesses surge in Australia, aligning physical branding with digital presence is now essential for customer trust, loyalty and growth.

By Linda McDonald • 4 min read • Fri, 21st Nov 2025

Global Stories

Social Media stories

Revolutionising creator - Audience monetisation through multilingual messaging
Data Analytics

Revolutionising creator - Audience monetisation through multilingual messaging

Msg1 introduces multilingual messaging to help creators monetise meaningful, direct conversations with global audiences beyond language barriers.

By David Hayes • 5 min read • Tue, 25th Nov 2025
Msg1 lets creators earn from direct chats in 195 languages
WeChat

Msg1 lets creators earn from direct chats in 195 languages

Msg1 lets creators earn by charging for direct chats with fans in 195 languages, using real-time translation across popular messaging apps worldwide.

By Melvin Hipolito • 3 min read • Sat, 22nd Nov 2025
Beyond the booking: How travel brands will win customers in 2026
Customer Experience

Beyond the booking: How travel brands will win customers in 2026

APAC's travel sector moves beyond recovery, focusing on trust and loyalty as key to winning customers in 2026 amid rising acquisition costs.

By Adam Furness • 4 min read • Fri, 21st Nov 2025
Denodo boosts AI-driven marketing with unified data platform
Customer Relationship Management

Denodo boosts AI-driven marketing with unified data platform

Denodo, dubbed 'One to Watch', enhances AI-driven marketing with a unified data platform integrated in Snowflake's AI Data Cloud for real-time insights.

By Melvin Hipolito • 3 min read • Fri, 21st Nov 2025
Coppelia uses data-driven online strategy to grow music audience
Digital Engagement

Coppelia uses data-driven online strategy to grow music audience

Auckland band Coppelia uses data-driven digital strategies and quality content to grow their music audience and secure festival invites in 2025.

By Sean Mitchell • 3 min read • Fri, 21st Nov 2025

Stories from Other Regions

Social Media stories

Shoppers warned of rising online scams as Black Friday nears
Malware

Shoppers warned of rising online scams as Black Friday nears

UK shoppers warned to stay vigilant against rising online scams as Black Friday spending nears USD $80 billion amid surging fraud risks.

By Shannon Williams • 3 min read • Tue, 25th Nov 2025
UK shoppers trust AI agents as much as luxury websites for advice
Customer Experience

UK shoppers trust AI agents as much as luxury websites for advice

UK shoppers trust AI agents for product advice as much as luxury brand websites, rating them more reliable than stores, social media, or influencers.

By Catherine Knowles • 3 min read • Tue, 25th Nov 2025
Instagram safety campaign blocked over Meta influence concerns
Marketing Technologies

Instagram safety campaign blocked over Meta influence concerns

An Instagram safety campaign has been blocked by advertisers over fears it might upset Meta, highlighting Big Tech's influence in advertising decisions.

By Sean Mitchell • 3 min read • Sat, 22nd Nov 2025
P. Louise hits GBP £2 million in TikTok sales in just 14 hours
Marketing Technologies

P. Louise hits GBP £2 million in TikTok sales in just 14 hours

Manchester beauty brand P. Louise raked in GBP £2 million in sales on TikTok Shop within 14 hours, aided by eCommerce consultancy PushON.

By Sean Mitchell • 3 min read • Fri, 21st Nov 2025
From searchable to AI-Visible: The next frontier of personal branding
Marketing Technologies

From searchable to AI-Visible: The next frontier of personal branding

AI assistants now shape personal brands by interpreting online presence, making consistent, quality content vital for founders to build trust and opportunities.

By Alexander Storozhuk • 5 min read • Fri, 21st Nov 2025
AI-driven identity fraud costs UK economy GBP £1.8 billion yearly
Email Security

AI-driven identity fraud costs UK economy GBP £1.8 billion yearly

AI-driven identity fraud costs UK economy GBP £1.8 billion yearly, with synthetic identities causing 42% of cases amid rising festive season threats.

By Catherine Knowles • 3 min read • Fri, 21st Nov 2025
How OSINT helps supply chain leaders map risk across borders
Supply Chain

How OSINT helps supply chain leaders map risk across borders

OSINT enables supply chain leaders to uncover hidden risks like forced labour and sanctions, ensuring ethical practices and regulatory compliance globally.

By Stuart Clarke • 5 min read • Fri, 21st Nov 2025
Parasocial named Cambridge Dictionary Word of the Year for 2025
Artificial Intelligence

Parasocial named Cambridge Dictionary Word of the Year for 2025

'Parasocial' named Cambridge Dictionary Word of the Year 2025, reflecting growing ties with celebrities, influencers and AI chatbots in unseen one-sided bonds.

By Kaleah Salmon • 3 min read • Thu, 20th Nov 2025