Advertising Technologies (Adtech) stories - Page 19

Filament's B2B-focused agency offering includes content marketing, search engine optimisation, digital advertising and website services.

New research from digital intelligence platform Similarweb has found that Facebook lost ad market share in the fourth quarter of 2022.

The newest iteration of attentionPLAN product allows leveraging the largest global human attention dataset to increase media spend efficiency.

Paessler continues to grow in APAC with new hires Jim Lee, Business Development Manager, and Tommy Lok, Director of Technical Services.

Snapchat sees unexpected growth in ad portal visits, while Pinterest sees a decline, according to Similarweb's market update for Dec 2022.

Similarweb and Lululemon have released a new set of quarterly results, which showcase how Lululemon's digital advertising has stood up to customer demands.

AWS empowers advertisers and marketers to reinvent workloads with solutions to improve audience and customer data management.

Granulate partners with AWS Advertising & Marketing to accelerate advertising and marketing transformation, simplifying processes for industry customers.

Adtech company iion has recently debuted immersiion, a first-of-its-kind self-serve advertising platform that's purpose-built for the gaming ecosystem.

Marketers in APAC are navigating a brand new world when it comes to CDPs, according to new research from Forrester.

Google is rolling out My Ad Center worldwide, allowing users to control the types of ads they see and block sensitive ads.

TechDay introduces new Ultimate Guides, providing comprehensive coverage on various topics across its sites. Brand features available.

Digital brand agency Bonsey Jaden appoints Marvin Duval as Head of Strategy to expand and bolster its leadership in the Asia-Pacific region.

Aussie consumers have low levels of trust for advertising, but will pay more to purchase from a trusted brand, a new report from Cheetah Digital reveals.

According to Epson the company's EcoTank models now account for 74% of all printers sold in the category in New Zealand, alone.

Stephen Burns has been appointed to run its financial department and advise the company in its upcoming funding rounds.

Manuela Cadd joins Criteo as regional go-to-market director for ANZ. Criteo has expanded its team in the region due to identified market potential.

The company has appointed former Audi global head of media manager Kristin Harder as global head of strategy and partnerships.

Criteo expands in Australia and New Zealand with the appointment of Manuela Cadd as regional go-to-market director, adding to its growing team.

Start-up Cartelux appoints Kristin Harder, former Audi global head of media, as new global head of strategy and partnerships to grow the business.