CFOtech Australia - Technology news for CFOs & financial decision-makers

Customer Loyalty stories - Page 13

Jermey by line

Winning customer loyalty is a marathon, not a sprint

Fri, 1st Nov 2024
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digital transformation
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As the race for customer loyalty intensifies, Australian and New Zealand banks must modernise rapidly to meet soaring digital expectations.
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Deploy or build? Eight reasons to avoid building a loyalty and promotions solution in-house

Thu, 31st Oct 2024
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martech
As organisations grapple with the choice between building or buying a loyalty solution, experts highlight eight reasons why deploying ready-made software is often smarter.
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Forrester reveals 2025 predictions for banking & insurance

Wed, 30th Oct 2024
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data analytics
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cx
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martech
Forrester's 2025 Predictions report reveals banks and insurers face significant transformations in customer experience and tech investments amid evolving trends.
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Australian consumers distrust AI in customer services

Mon, 28th Oct 2024
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cx
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martech
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data privacy
A new report reveals that 86% of Australian consumers mistrust local firms' use of AI, leading to decreased comfort with AI services in the past year.
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Marigold unveils AI advancements to boost customer loyalty

Fri, 25th Oct 2024
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data analytics
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cx
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martech
Marigold has unveiled an expanded roadmap for its AI platform, aiming to boost customer engagement and loyalty through innovative, human-centred experiences.
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Building customer loyalty in a fragmented digital ecosystem

Tue, 22nd Oct 2024
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data analytics
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cx
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martech
In a fragmented digital ecosystem, brands must adopt omnichannel loyalty strategies to foster deeper connections and meet evolving consumer expectations.
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Databricks partners with AWS to enhance AI on Mosaic platform

Mon, 21st Oct 2024
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uc
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hyperscale
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cx
Databricks has partnered with Amazon Web Services to boost custom AI model development using AWS Trainium chips, enhancing integration on AWS Marketplace.
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Zendesk unveils AI solutions to boost customer support

Thu, 17th Oct 2024
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cx
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martech
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zendesk
Zendesk has unveiled a suite of AI-driven tools designed to improve omnichannel customer support, enhancing collaboration between human and AI agents.
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Sitecore exceeds USD $500 million annual recurring revenue

Thu, 17th Oct 2024
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digital transformation
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ecm
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cx
Sitecore has announced it has surpassed USD $500 million in annual recurring revenue for fiscal year 2024, driven by strong demand for its digital experience platform.
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Why eCommerce brands need to rethink Black Friday/Cyber Monday

Tue, 15th Oct 2024
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cx
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martech
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e-commerce
eCommerce brands are urged to rethink their reliance on Black Friday and Cyber Monday, adopting a year-round strategy to foster customer loyalty and sustainable growth.
Rob hango zada  co founder and co ceo  shippit

Deliver when it matters most: Retention and revenue this peak season

Wed, 9th Oct 2024
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cx
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martech
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inflation
As Cyber Weekend approaches, Australian retailers face increased pressure to enhance delivery services amid subdued spending and rising consumer expectations.
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Lumen & Qualtrics revamp customer experience, boost NPS by 17 pts

Wed, 2nd Oct 2024
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martech
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hcm
Lumen partners with Qualtrics to boost customer and employee experiences using real-time insights and AI, reporting a 17-point surge in their Net Promoter Score.
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Customer experience: The heart of sustainable growth

Tue, 1st Oct 2024
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cx
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blockchain
Customer experience drives sustainable financial growth, risking AUD $87 billion if ignored. Digital banks leverage automation for seamless service.
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Australians see spike in mobile marketing, Attentive revenue up 125%

Fri, 27th Sep 2024
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cx
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martech
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customer engagement
Australian brands, including July and Hey Bud, are experiencing remarkable growth by adopting Attentive's mobile marketing, leading to a 125% revenue rise.
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How to future-proof your loyalty program with a 'real-time' strategy

Thu, 26th Sep 2024
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cx
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martech
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commerce systems
As customers demand instant gratification, brands must future-proof loyalty programmes with real-time strategies, like Woolworths' 2022 pivot to immediacy.
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Study shows return policies crucial for Australian retailers

Thu, 19th Sep 2024
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cx
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martech
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commerce systems
As cost-of-living pressures rise, Australian shoppers are more selective and returns-savvy, making flexible return policies key to retail success, says a new study.
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One Nexus unveils DRIVE, enhancing OEM & dealership services

Tue, 17th Sep 2024
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cx
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martech
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financial systems
One Nexus Group launches One Nexus DRIVE, aimed at improving dealership services and customer loyalty with its dual SaaS and Operations segments.
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Understanding payments preferences builds trust and growth – Worldpay

Tue, 17th Sep 2024
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cx
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martech
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personalisation
Worldpay's Payments Performance Report reveals that adapting to Australian payment preferences can enhance customer loyalty and drive business growth.
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Westpac tops mobile banking, but user satisfaction wavers

Thu, 12th Sep 2024
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cx
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martech
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cdp
Mobile banking apps dominate in Australia with 75% of users utilising them last month. However, only 63% find their bank's mobile features adequate, says Forrester.
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Salesforce introduces integrated upgrade with Salesforce Foundations

Fri, 6th Sep 2024
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cx
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martech
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cdp
Salesforce launches Salesforce Foundations, a major upgrade integrating Sales, Service, Marketing, Commerce, and Data Cloud features at no added cost, enhancing user experience.