Marketing stories - Page 32

LIFT assists organisations in migrating their digital marketing activities to the cloud, and STITCH creates cohesion between disparate solutions.

Over 100 new brands have been added to the BuyersCircle community in the last three months, now available for consumers to shop.

Automating revenue management tasks through a system can help hotels attract the right guests at the right price, enhancing profitability and growth.

Fintech disruptors and a desire for personalized experiences are shaking up customer loyalty in the financial services industry.

The region's digital consumer population will continue to grow exponentially, reaching 370 million by the end of 2022.

WP Engine appoints Sachin Puri as SVP and CMO, responsible for global marketing strategy and brand as the company launches new products.

Optimizely has announced a partnership with Orchard to help marketers and organisations scale experimentation through a mix of strategy and platform.

Digital group CUE-backed Bonsey Jaden appoints Sherwin Kukreja as Head of Social Media across the Asia Pacific region. #digitalmarketing #leadership.

VPLS has added 3 core members to its team- systems VP Mark Hassman, global marketing VP Renée Lawrence & network engineering VP Steve Rubin.

Thomas J. Quinlan III, president and CEO of R.R. Donnelley - Sons Company, has been elected to the board of directors of commercial property insurer FM Global.

We chat with Australian digital marketing pioneer Ian Hopkinson about what lead him to create his own auditing tool.

CM Group has been named the Best Overall MarTech Company for the third consecutive year by MarTech Breakthrough.

Komo, a content creation platform, has made four new hires and attracted new clients including Goodman Fielder and Body Science.

Mobile marketing is crucial for brands as the third-party cookie crumbles. Here are four ways to leverage mobile marketing for success.

Marketing leaders say that investment in new marketing technologies (MarTech) will drive significantly increased revenues.

The ideal way to engage consumers is through real-time, hyper-personalised experiences, a new eConsultancy report reveals.

Francois Filamor promoted to group general manager after successful tenure as general manager of Bonsey Jaden Philippines.

Getty Images and Candy Digital, the next-generation digital collectible company, have announced a new multi-year partnership agreement.

Digital intelligence company Similarweb, which specialises in analysing web traffic, has acquired Rank Ranger, a market leader in SEO and rank tracking.

As the business world continues to evolve, new demands need to be met to keep up with the ever-changing landscape.