Customer Loyalty stories - Page 16
Austin Group bolsters partnership with SAP Emarsys
Mon, 25th Mar 2024
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cx
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martech
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cdp
The Austin Group amplifies commitment to improved customer experience via an extended partnership with SAP Emarsys, yielding significant growth in Gazman's email revenue.
Payment terms crucial for B2B eCommerce success – study
Thu, 21st Mar 2024
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cx
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martech
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e-commerce
A Hokodo study indicates payment terms are key in B2B eCommerce, with 83% of businesses willing to abandon a transaction without them.
Australians likely to switch brands due to poor digital experience
Wed, 13th Mar 2024
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cx
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martech
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commerce systems
Over half of Australians may switch brands due to subpar digital experiences, an insight highlighted in the 2024 Publicis Sapient Digital Commerce Survey.
SpinTel introduces unique refill program with long-term savings
Fri, 8th Mar 2024
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cx
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martech
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mobile plan
SpinTel, an Australian telco, shakes up the market with an unprecedented 'Refer a Friend' program, paving the way for customers to virtually eliminate their monthly internet bills through sustainable referral incentives.
Omnichannel customer journey gains momentum in Australia, study reveals
Thu, 29th Feb 2024
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cx
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martech
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ai
Ecommerce Delivery Benchmark Report 2024 reveals nearly half of Australia's online non-food sales interacted with physical touchpoints, highlighting the growing need for integrated omnichannel strategies.
Five metrics every successful professional services firm uses to remain profitable
Wed, 21st Feb 2024
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devops
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cx
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martech
Professional services firms boost profitability through understanding core metrics as insight into these factors enables targeted improvement.
How Innovative Loyalty Programs Boost Customer Retention
Mon, 19th Feb 2024
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cx
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martech
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subscriptions
Retail subscriptions have proven to be key in fostering enduring brand loyalty and customer retention, responding to changing consumer behaviours and economic shifts.
BMO partners with Dynatrace to upscale digital banking capabilities
Thu, 15th Feb 2024
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fintech
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cx
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martech
BMO joins forces with tech firm Dynatrace to bolster their digital banking facilities, leading to efficient problem-solving and enhanced customer experiences.
Enhancing eCommerce customer loyalty: The power of personalised journeys and automation
Wed, 14th Feb 2024
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crm
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data analytics
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cx
Harnessing the power of personalised customer journeys and marketing automation, eCommerce ventures focus on customer retention and growth, with platforms like Oncord leading the charge.
Vonage to boost Southern Cross Credit Union's customer support
Wed, 14th Feb 2024
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uc
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data analytics
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digital transformation
Southern Cross Credit Union (SCCU) partners with global cloud communications firm, Vonage, enhancing their customer support system in Australia by employing Vonage Fusion's UCaaS and CCaaS solutions.
$74 billion loss risk for firms from poor customer service
Tue, 13th Feb 2024
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cx
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martech
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ai
Australian businesses face an annual financial risk of AU$74bn due to poor customer service, reveals Qualtrics' study.
Qualtrics leads in Gartner VoC Magic Quadrant amidst AI push
Wed, 7th Feb 2024
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cx
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martech
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cartech
Qualtrics dominates Gartner's 2024 VoC Magic Quadrant again, following a $500m investment allocated for future-proofing with AI innovations.
Airtime Rewards & O2 launch exclusive cashback campaign in February
Tue, 6th Feb 2024
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cx
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martech
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inflation
Airtime Rewards and O2 give an economic boost through an exclusive cashback initiative in February, allowing O2 customers to offset phone bills with purchases from over 180 retail partners.
Revolutionising the Future of Loyalty: Insights from Industry Leaders
Mon, 5th Feb 2024
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data analytics
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cx
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martech
Industry heavyweights shed light on the future of brand loyalty, stressing the importance of technological innovation, personalisation and ethical engagement.
Australian privacy concerns rise over Generative AI, Cisco study shows
Wed, 31st Jan 2024
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cx
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martech
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genai
Cisco's latest Data Privacy Benchmark Study reveals growing concerns about AI privacy risks, with 27% of organisations banning GenAI applications, and trust issues hampering AI development.
Loyalty programs and innovation, experts reveal all
Wed, 31st Jan 2024
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cx
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martech
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commerce systems
As technology advances and consumer behaviours evolve, loyalty programs require new-age strategies, explain Australian Loyalty Association (ALA) experts and emerging talent in all-inclusive interviews.
Dynatrace appoints Laura Heisman as new Chief Marketing Officer
Mon, 22nd Jan 2024
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virtualisation
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digital transformation
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cx
Unified observability and security pioneer, Dynatrace, appoints Laura Heisman, seasoned marketing executive and advocate for women in tech, as their new Chief Marketing Officer.
Eagle Eye launches EagleAI for grocery, retail personalisation
Mon, 15th Jan 2024
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data analytics
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public cloud
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cx
Eagle Eye debuts data science solution EagleAI, promising bespoke promotions and heightened customer loyalty for global retailers and grocers via AI-powered personalisation.
Egress experts predict wave of AI weaponisation in cyber threats for 2024
Wed, 27th Dec 2023
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uc
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cx
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phishing
Egress forecasts AI-powered cyber threats to soar in 2024, with cybercriminals exploiting artificial intelligence.
Optimizely leaders predict AI surge & focus on customer loyalty in 2024
Wed, 27th Dec 2023
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cx
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martech
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ai
Optimizely chiefs expect AI uprising and increased customer loyalty focus in 2024.
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